Hong Kong, China, November 8, 2020 /Xinwengao.com/ - The MediaIntel.Asia platform, which launched services last year as an offshoot of sister service ChinaPulse.com, has expanded its News Briefs to Southeast Asia. With MediaIntel.Asia’s slogan of “Be Smarter”, subscribers gain crucial intelligence for conducting business across Asia-Pacific.

News Briefs are daily executive briefings delivered by email to subscribers. Each MediaIntel.Asia News Brief contains top news and media insights in particular business sectors. This express service provides a curated list of Asia media intelligence across industries like technology, insurance, manufacturing, tourism, finance, and retail. After launching services for mainland China, MediaIntel.Asia now has opened three different industry sector News Briefs for Singapore covering technology, tourism, and finance.

“We have built the MediaIntel.Asia platform on top of two decades of experience in media intelligence and media monitoring,” says Paul Doyle, director at MediaIntel.Asia’s parent Asia Media Network. “Our ChinaPulse.com platform began 20 years ago, and the insights gained in sentiment analysis, artificial intelligence, data monitoring, and news syndication have created the backbone for the launch of MediaIntel.Asia’s expanded services across Asia. Be smarter with your own subscription!”

In addition to the daily News Briefs, subscribers can login anytime to the MediaIntel.Asia platform to view and search thousands of daily news articles from global media. And for each news article, MediaIntel.Asia has rolled out its new “News Timeline” feature. With the News Timeline, each and every news post on the platform can be traced to related news from around the globe. For example, if a news story is published in Indonesia about a Chinese tech company, the News Timeline links that story to one published 3 hours earlier in Malaysia. And that Malaysia article is then tied to an article published in Germany a day previously, which in turn is linked to a Hong Kong article published a few hours prior to that. So researchers can use the News Timeline to have a forensic analysis of the genesis and ongoing distribution of a news story, rumor, meme, or online posting.

MediaIntel.Asia also provides its data using its own taxonomies along with the Global Industry Classification Standard, Industry Classification Benchmark, Thomson Reuters Business Classification, and the IPTC NewsCodes. These various taxonomies provide researchers the power to drill down into necessary data easily and quickly.

MediaIntel.Asia is a service of Hong Kong-based Asia Media Network. MediaIntel.Asia now includes China and Singapore in its News Brief coverage, and the company will soon expand to Vietnam, Philippines, and Indonesia.

More information at https://www.mediaintel.asia

The press release MediaIntel.Asia Expands Media Intelligence News Brief Services To Southeast Asia comes from Xinwengao.com press release distribution and journalist media database service in China.

“A new age requires a new voice. Climate & Capital Media is all about the emerging climate economy,” said founder Peter McKillop. “By bringing together people and capital with a shared mission of solving climate change, we represent a new kind of media organization that’s dedicated to a more equitable and sustainable economy.”

As a membership service, Climate&Capital will publish content, host events, and manage a directory, all with the goal of accelerating climate action at scale. Unlike other publications, Climate&Capital focuses exclusively on the climate economy, with an independent editorial policy that emphasizes conversations and engagement among the doers, the seekers, and the market influencers of the climate economy.

“We need bold and meaningful action on climate change,” said co-founder David Garrison. “And to move people and capital center stage, we need new ideas, new models, and new kinds of connections. “Our goal is for Climate&Capital to stand at the center of the emerging climate economy — to be a trusted source as we lead the transformations we all want to see.”

In addition to the Ten to Watch feature, recent stories published on Climate&Capital include a leadership discussion with Matthew Weatherley-White, a look at New Zealand’s ground-breaking adoption of the Taskforce on Climate-related Financial Disclosures (TCFD) guidelines, a quick take on how luxury fashion is embracing climate finance, and a podcast interview of journalist-author Jonathan Alter about what Joe Biden should learn from Jimmy Carter in pushing his climate agenda.

McKillop was formerly a Managing Director at BlackRock, where he was responsible for leading the firm’s strategic communications and messaging for its iShares ETF and Indexing business. He has also held senior communication leadership positions at J.P. Morgan, KKR, UBS, and Bank of America. Before entering the financial communications field, Peter was a senior correspondent and bureau chief for Newsweek in New York, Tokyo, and Hong Kong.

Garrison has advised leaders on the most difficult challenges of building meaningful brands. He previously founded the Brytemoore Group, a brand consulting firm focused on bold transformations and was a founding principal of Edelman Consulting, the former management strategy consulting arm of global communications firm Edelman. David previously held senior marketing and strategy roles in music, healthcare, and agencies.

Editors include:

Blair Palese (Global Climate Editor) — co-founder and former CEO of 350.org Australia, and previously communications director for Greenpeace International, Greenpeace USA and The Body Shop.

Howard Manly (Climate Justice Editor) — a veteran journalist who has spent most of his award-winning print and television career focused on the intersection of race, politics, and society, including as a writer for Newsweek, the Boston Globe, the Philadelphia Inquirer, and the Bay State Banner, one of the leading black newspapers in America. Manly is a senior fellow at the Charles Hamilton Houston Institute for Race and Justice at Harvard Law School.

John Howell (Climate Finance Weekly Editor) — co-founder, editorial director, and chief of thought leadership for 3BL Media, for which he managed all original editorial content, wrote, and edited newsletters, and created the Brands Taking Stands initiative.

Frank Gibney Jr. (Editorial Director) — a senior journalist, writer, and editor who worked for decades as a correspondent, bureau chief, and editor for Newsweek and TIME around the U.S. and East Asia, writing extensively about Japan, China, and Vietnam, and always business.

Jyotika Bindra (South Asia Editor) — a writer based in New Delhi who was previously a fashion manager with responsibility for conducting sustainability workshops with employees regarding the eco-friendly disposal of fashion materials.

Tom Fortier (Director of Operations) — a long-time client service and product management leader, having spent 20 years in the financial technology industry, including years with Thomson Reuters and Nasdaq.

Climate&Capital is also supported by a group of advisors from across the worlds of business, finance, and media including:

Kofi Appenteng — President of the Africa-American Institute (AAI)

Ashley Allen Jones — Founder of i2 Capital

Elan J Blutinger — Managing Director of Alpine Consolidated

Adi Ignatius — Editor-in-Chief of Harvard Business Review (HBR)

Erika Karp — Founder and CEO of Cornerstone Capital

Marcela Shine — Head of Community at Ureeka

Climate&Capital is offering premium subscribers a 90-day free trial. To subscribe, please go to https://www.climateandcapitalmedia.com/membership-account/membership-levels/.

About Climate & Capital Media

Climate & Capital Media is a global media organization that provides news, information, and connections to bring together people and capital to solve climate change. Its news service develops engaging, well-reported profiles that deliver practical investment and leadership insights on the fast-growing community of businesses addressing global warming and building a sustainable climate economy. Learn more about Climate&Capital at https://www.climateandcapitalmedia.com.

The press release Climate & Capital Media Launches By Introducing Ten of the Most Promising Leaders in the New Climate Economy comes from Xinwengao.com press release distribution and journalist media database service in China.

Shanghai, China, January 5, 2017 /Xinwengao.com/ - There are more Chinese users on Facebook than there are citizens of over 170 countries around the world. There were 52.87 million Chinese users on Facebook in 2016, and the number is forecast to grow to 54.39 by the end of 2017, according to figures from Statista (Digital Market Outlook).

With this growth comes opportunities, and Facebook has been reaping rewards in China since the middle of 2014 when it first announced the opening of an office to handle advertising from Chinese customers. As Facebook’s advertising clients increase, more Chinese businesses will want to know how to effectively utilize Facebook to reach customers outside the Middle Kingdom.

Press release distribution and media data company Xinwengao has published its latest White Paper “Giving Face on Facebook – Managing a Winning Facebook Strategy” to help Chinese enterprises understand the high-level methods used to employ a profitable Facebook strategy.

“With a face towards the West for future growth, more Chinese companies want to use Facebook as a social media tool for communication and brand exposure,” says Danny Levinson, CEO of Shanghai-based Xinwengao. “Many Chinese companies rely on buyers outside of China, so it’s important Chinese businesses understand and utilize their social media tools effectively to generate good return on their investments.” 

China already has its own social networks and social messaging platforms such as WeChat and Weibo, but Facebook gives Chinese businesses access to important markets outside the Middle Kingdom. Sourcing, manufacturing, and hospitality businesses inside China all rely on Western customers to build the Chinese economy.

The free Chinese-language white paper titled “Giving Face on Facebook – Managing a Winning Facebook Strategy” is available for download at https://www.xinwengao.com/cn/whitepaper-china-facebook-strategy

About Xinwengao
With a journalist database of over 30,000 records and a operational history for over 10 years, Xinwengao is the leading press release distribution marketing platform in Greater China. Covering dozens of topics, including technology, finance, corporate social responsibility, transportation, travel, and education, Xinwengao supports companies around the world to elevate their online visibility among Chinese media. With cutting-edge dashboard reports, superior client services, and fundamental ability to help companies expand their social media reach, Xinwengao is the leader in content marketing. More information at https://www.xinwengao.com.

The press release White Paper: Giving Face on Facebook – Managing a Winning Facebook Strategy From China comes from Xinwengao.com press release distribution and journalist media database service in China.

Shanghai, China, October 20, 2016 /Xinwengao.com/ - Key Opinion Leaders (KOLs) on Weibo and Wechat are the 21st century’s new celebrities in China. With millions of followers, a young man living in Kunming can have more social media influence over the buying habits of consumers in Beijing than a high-powered traditional advertising campaign plastering billboards on the city streets. And smart marketers and public relations professionals are engaging KOLs to both decrease costs and maximize online visibility. This all equals more product sales.

But KOLs are often everyday citizens, so finding and maintaining a relationship with a KOL in China is different than working with a professional public relations agency. Xinwengao’s latest White Paper titled “Grabbing More Sales With Key Opinion Leader Outreach In China” explores tips and tricks for retention of KOLs. The White Paper examines ways to work with KOL social media channels to enlarge exposure for a product, brand, or service.

The White Paper also explains how marketers need to think how a nationwide marketing message impacts users at the local level. One message on Weibo can go to readers in Dalian, Wuhan, Shanghai, and even to Chinese-language readers in Nairobi, Sao Paolo, and Seattle. So how does a marketing push position itself for a wide array of geographically disperse users?

And a good KOL may actually provide a marketer with creative ways to target a specific consumer segment. The KOL often hears unfiltered feedback from consumers, so meeting the KOL in a non-virtual setting can build a bond between the marketer and the KOL, and between the KOL and the brand or product.

One hotel and travel marketer quoted in the White Paper gives some valuable advice: “Our hotel company is global, but in China we want to have our brand viewed with Chinese characteristics. My hospitality marketing team spent a few months finding the right journalists, media, and KOLs who could help expand our outreach to travelers in China who could become our guests. We now hold an annual gathering where we invite 50 of our top influencers for a few days to visit one of our resorts. This builds rapport and brand strength. Most importantly, it allows us to maintain our friendships with our important online brand ambassadors.”

The Chinese-language White Paper from Xinwengao is available for free download at https://www.xinwengao.com/cn/whitepaper-koloutreach

The press release White Paper: Finding And Retaining Social Media Key Opinion Leaders In China comes from Xinwengao.com press release distribution and journalist media database service in China.

Hong Kong, China, September 22, 2016 /Xinwengao.com/ - You’re a journalist whose article deadline is fast approaching and you still need a few more sources and background to make your story standout. Where do you go and how do you find the right expert for inclusion in your article? Prayers for many journalists in Asia were answered last year when Pitch.Asia launched.

Pitch.Asia launched in September 2015 as the definitive platform for connecting journalists to experts in Asia. Now with over 20,000 registered users, Pitch.Asia connects journalists with experts ready to provide insight into important news-worthy topics at https://www.Pitch.Asia.

Pitch.Asia provides a news dashboard covering business, political, and social news from across Asia from Afghanistan to Japan and down to Malaysia; online job boards for journalists; a query service for reporters to seek comments from registered industry experts; and online forums for journalists to exchange knowledge. Registration continues to be free for both experts and journalists.

Journalists login to Pitch.Asia and post media queries. Experts are then emailed queries from journalists. If an expert thinks he/she is able to respond, then the expert responds with appropriate information. The journalist’s contact details are kept secret and provided with special redirection emails so experts won’t abuse their access to the media.Ultimately, if the journalist uses the expert’s statement, then the expert gains valuable media exposure, for free. Experts help reporters, and the reporters help the experts!

About Pitch.Asia
Journalists want to hear better pitches, and experts need to have their voices heard. Pitch.Asia connects Asia’s top expert sources with the bloggers, journalists, writers, and reporters covering important activities in Asia. We are backed by Matoka Capital and use their parent company’s offices in Hong Kong and Shanghai. Contact us for more information at https://www.Pitch.Asia

The press release Pitch.Asia Celebrates First Anniversary As Platform To Connect Media To Key Opinion Leaders In Asia comes from Xinwengao.com press release distribution and journalist media database service in China.

Shanghai, China, September 1, 2016 /Xinwengao.com/ - Twenty years ago, brands could take their time to craft a brand with Chinese consumers. But today, the Internet compels companies to use faster techniques to build brands, engage influencers, and put out social media fires. And the cornerstone focus for companies should be on effective brand storytelling.

In the Chinese-language White Paper “How To Boost Your Brand Storytelling Across Social Media“, issued by Xinwengao today, ten key components of brand storytelling are related with effective uses on Chinese social media, such as Weibo and WeChat, as well as interactions with journalists, bloggers, influencers and media writers in China.

“Social media measurement combined with a keen understanding of the social media landscape helps domestic and foreign companies engage with target consumers,” says Rose Gao, director of media outreach at Xinwengao. “Our White Paper ‘How To Boost Your Brand Storytelling Across Social Media’ gives corporate executives simple and immediately usable methods to master online tools and to commute effectively with stakeholders.”

As everyone in China already knows, social media is the best way to stay in touch with friends, find deals from favorite brands, and pay for services with connected bank cards. Weibo’s microblog monthly active users in June 2016 grew 33% year over year to 282 million, according to Weibo Corporation’s latest financial report. And over 700 million people use Tencent’s WeChat mobile messaging app.

Famous brands are participating in the social media ecosystem too, as the interactions between consumers and products provides higher revenue acquisition capabilities.

But with all this opportunity on China’s Internet also comes risks for companies of all sizes to participate in social media. The Internet doesn’t go to sleep at night, so companies need to have proactive 24/7 management of their social media personas. The fundamental component of the social media persona is the brand storytelling component.

The free Chinese-language White Paper titled “How To Boost Your Brand Storytelling Across Social Media” is available for download at https://www.xinwengao.com/cn/whitepaper-socialmediaboost 

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About Xinwengao
With a journalist database of over 30,000 records and a operational history for over 10 years, Xinwengao is the leading press release distribution and content marketing platform in Greater China. Covering dozens of topics, including technology, finance, corporate social responsibility, transportation, travel, and education, Xinwengao supports companies around the world to elevate their online visibility among Chinese media and to support Chinese brands who are elevating their visibility outside of China. With cutting-edge dashboard reports, superior client services, and a fundamental ability to help companies expand their social media reach, Xinwengao is the leader in content marketing. More information at https://www.xinwengao.com.

The press release White Paper: Xinwengao Says Brand Storytelling Is Vital Task For Social Media Interaction With Consumers comes from Xinwengao.com press release distribution and journalist media database service in China.

Shanghai, China, December 18, 2015 /Xinwengao.com/ - Grand Mercure relaunches www.grandmercure.com for the modern and discerning traveler seeking culturally-authentic hospitality with unique destination experiences across Asia Pacific, the Middle East, and South America.

The new website is available in the main languages of key countries in its network, including English, Bahasa Indonesia, Mandarin, Portuguese-Brazilian, and Arabic. At the same time, it is also available in French, Korean and Japanese, together catering to the increasing diversity of global travelers.

The website will include destination information and offers, to allow travelers to browse and book their preferred destinations on this mobile-friendly platform, linked directly to accorhotels.com

“Relaunching grandmercure.com is a significant milestone for AccorHotels Asia Pacific, because the brand was born in this region over 20 years ago,” said Graham Wilson, Chief Marketing and Distribution Officer, AccorHotels Asia Pacific. “Every Grand Mercure in our collection bears the distinctive culture and tradition of its destination, through our four brand pillars: Sense of Welcome, Sense of Food and Beverage, Sense of Wellness and Sense of Culture and Discovery.

He adds “In line with one of AccorHotels’ key strategies to grow the Luxury and Upscale portfolio, we expect to expand our network with 19 new Grand Mercure properties, a total of 4,750 rooms in the pipeline.”

About Grand Mercure
Grand Mercure is an upscale network of hotels and apartments combining rich local traditions with renowned French touches to deliver a fresh perspective on world-class service. Grand Mercure is a cultural touchstone in each destination, capturing guests’ imagination and bringing local stories to life. Operating in Asia Pacific for almost 20 years, the Grand Mercure brand is uniquely adapted to each market, launching Grand Mercure Mei Jue in China and Grand Mercure Maha Cipta in Indonesia, with further expansion planned in Latin America and the Middle East – countries where there is a greater demand for hotels that truly understand the different expectations of their guests and can help guests ‘discover a new authentic’. The Grand Mercure network consists of 45 hotels worldwide with 39 hotels in Asia Pacific. Grand Mercure is a brand of AccorHotels, the world’s leading hotel operator with nearly 3800 hotel and over 180,000 employees in 92 countries.

The press release New Website To Reflect The Refreshing Experience Of Destination Storytelling comes from Xinwengao.com press release distribution and journalist media database service in China.