{"id":60774,"date":"2022-01-20T19:43:00","date_gmt":"2022-01-20T12:43:00","guid":{"rendered":"https:\/\/www.xinwengao.com\/cn\/pr\/2022012019430060774"},"modified":"2022-01-21T17:59:46","modified_gmt":"2022-01-21T09:59:46","slug":"tiktok-for-business%e8%81%94%e5%90%88newzoo%e5%8f%91%e5%b8%83%e5%85%a8%e7%90%83%e7%a7%bb%e5%8a%a8%e6%b8%b8%e6%88%8f%e7%99%bd%e7%9a%ae%e4%b9%a6","status":"publish","type":"post","link":"https:\/\/www.xinwengao.com\/cn\/pr\/2022012019430060774","title":{"rendered":"TikTok For Business\u8054\u5408Newzoo\u53d1\u5e03\u5168\u7403\u79fb\u52a8\u6e38\u620f\u767d\u76ae\u4e66"},"content":{"rendered":"<p><p><span class=\"xn-subheadline\">\u4e3a\u4e2d\u56fd\u6e38\u620f\u51fa\u6d77\u6307\u660e\u822a\u5411<\/span><\/p>\n<p>\u5317\u4eac2022\u5e741\u670820\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; \u4eca\u65e5\uff0cTikTok For Business\u8054\u5408\u5168\u7403\u77e5\u540d\u6e38\u620f\u6570\u636e\u5206\u6790\u673a\u6784Newzoo<span 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Warman\u8bf4\u5230\uff1a\u201c\u6e38\u620f\u5e02\u573a\u5728\u8fc7\u53bb\u5341\u5e74\u4e2d\u98de\u901f\u53d1\u5c55\uff0c2021\u5e74\u5168\u7403\u6e38\u620f\u73a9\u5bb6\u6570\u91cf\u5c06\u8fbe30\u4ebf\u3002\u6211\u4eec\u5f88\u9ad8\u5174\u5c06\u6b64\u6b21\u4e0eTikTok For 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class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder3773\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1730416\/image_1.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_1-2831.jpg\" title=\"2021\u5e74\u5168\u7403\u6e38\u620f\u5e02\u573a\" alt=\"2021\u5e74\u5168\u7403\u6e38\u620f\u5e02\u573a\" \/><\/a><br \/><span>2021\u5e74\u5168\u7403\u6e38\u620f\u5e02\u573a<\/span><\/p>\n<\/p><\/div>\n<p>\u4e9a\u592a\u5730\u533a\u79fb\u52a8\u6e38\u620f\u6536\u5165\u6392\u540d\u7b2c\u4e00\uff0c\u56ca\u62ec\u5168\u7403\u79fb\u52a8\u6e38\u620f\u6536\u5165\u768464%\uff0c\u5176\u4e2d\u4e2d\u56fd\u4ee5318\u4ebf\u7f8e\u5143\u7684\u5e02\u573a\u89c4\u6a21\u4f4d\u5c45\u5168\u7403\u9996\u4f4d\u3002\u5728\u56fd\u9645\u79fb\u52a8\u6e38\u620f\u5e02\u573a\uff0c\u4e2d\u56fd\u6e38\u620f\u5382\u5546\u7684\u79ef\u6781\u62d3\u5c55\u5df2\u53d6\u5f97\u660e\u663e\u6210\u6548\u3002\u4e2d\u56fd\u6e38\u620f\u516c\u53f82019-2021\u5e74\u6d77\u5916\u8425\u6536\u590d\u5408\u5e74\u589e\u957f\u7387\u4e3a24.6%\uff0c2021\u5e74\u4e2d\u56fd\u6e38\u620f\u516c\u53f8\u5728\u6d77\u5916\u5e02\u573a\u9884\u8ba1\u6536\u5165\u4e3a180\u4ebf\u7f8e\u5143\u3002<\/p>\n<p><b>TikTok \u73a9\u5bb6\u6e38\u620f\u53c2\u4e0e\u5ea6\u3001\u4ed8\u8d39\u4e0e\u5206\u4eab\u610f\u613f\u66f4\u9ad8<\/b><\/p>\n<p>\u6839\u636e 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<\/li>\n<li>TikTok\u5728\u65b0\u5174\u6e38\u620f\u5e02\u573a\uff08\u4e1c\u5357\u4e9a\u3001\u62c9\u4e01\u7f8e\u6d32\u3001\u4e2d\u4e1c\u548c\u5317\u975e\uff09\u7684\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u4e2d\u62e5\u6709\u66f4\u9ad8\u7684\u6e17\u900f\u7387\uff0c\u5e73\u574760%\u4ee5\u4e0a\u3002<\/li>\n<\/ul>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder5944\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1730417\/image_2.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_2-2370.jpg\" title=\"TikTok \u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u4e0e\u975e\u5e73\u53f0\u73a9\u5bb6\u4ed8\u8d39\u60c5\u51b5\" alt=\"TikTok \u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u4e0e\u975e\u5e73\u53f0\u73a9\u5bb6\u4ed8\u8d39\u60c5\u51b5\" \/><\/a><br \/><span>TikTok 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TikTok\u6e38\u620f\u73a9\u5bb6\u6b22\u8fce\uff0c\u5c24\u5176\u662f\u5728\u65e5\u672c\u4e0e\u97e9\u56fd\u5e02\u573a\u3002<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder3604\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1730418\/image_3.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_3-1728.jpg\" title=\"\u4f7f\u7528TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u559c\u7231\u7684\u6e38\u620f\u7c7b\u578b\u66f4\u52a0\u591a\u6837\" alt=\"\u4f7f\u7528TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u559c\u7231\u7684\u6e38\u620f\u7c7b\u578b\u66f4\u52a0\u591a\u6837\" \/><\/a><br \/><span>\u4f7f\u7528TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u559c\u7231\u7684\u6e38\u620f\u7c7b\u578b\u66f4\u52a0\u591a\u6837<\/span><\/p>\n<\/p><\/div>\n<p><b>TikTok\u79fb\u52a8\u73a9\u5bb6\u5bf9\u8425\u9500\u63a8\u5e7f\u6301\u5f00\u653e\u79ef\u6781\u6001\u5ea6<\/b><\/p>\n<p>\u9664\u4e86\u9887\u5177\u6d3b\u529b\u548c\u84ec\u52c3\u53d1\u5c55\u7684\u5168\u7403\u6e38\u620f\u793e\u533a\u5916\uff0c\u767d\u76ae\u4e66\u8c03\u7814\u4e2d\u4e5f\u5bf9TikTok\u6e38\u620f\u73a9\u5bb6\u5bf9\u8425\u9500\u6d3b\u52a8\u7684\u6001\u5ea6\u548c\u559c\u597d\u8fdb\u884c\u4e86\u8c03\u7814\u3002\u5728\u5e7f\u544a\u7c7b\u578b\u65b9\u9762\uff0c\u4f7f\u7528TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u5173\u6ce8\u521b\u610f\u5e7f\u544a\u7684\u53ef\u80fd\u6027\u662f\u5176\u4ed6\u5e73\u53f0\u7528\u6237\u7684\u4e24\u500d\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u67d0\u4e9b\u7279\u5b9a\u7c7b\u578b\u7684\u5e7f\u544a\u5bf9\u4e8e\u4f7f\u7528TikTok\u7684\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u6765\u8bf4\uff0c\u5176\u5438\u5f15\u529b\u662f\u975eTikTok\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u7684\u4e24\u500d\u4ee5\u4e0a\uff0c\u7279\u522b\u662f\u8d5e\u52a9\u6d3b\u52a8&amp;\u76f4\u64ad\u3001\u7528\u6237\u751f\u6210\u5185\u5bb9(UGC)\u3001\u6897\u56fe\u3001\u6311\u6218\u4ee5\u53ca\u54c1\u724c\u5185\u5bb9\u3002\u6e38\u620f\u5382\u5546\u56e0\u6b64\u83b7\u5f97\u4e86\u66f4\u5927\u7684\u521b\u610f\u53d1\u6325\u7a7a\u95f4\uff0c\u53ef\u4ee5\u901a\u8fc7\u591a\u79cd\u5e7f\u544a\u5f62\u5f0f\u8fdb\u884c\u8425\u9500\u6d3b\u52a8\u7684\u7b56\u7565\u7ec4\u5408\u3002<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2246\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1730419\/image_4.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_4-559.jpg\" title=\"TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u6700\u5e0c\u671b\u5e7f\u544a\u4e3b\u5c55\u73b0\u7684\u5185\u5bb9\" alt=\"TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u6700\u5e0c\u671b\u5e7f\u544a\u4e3b\u5c55\u73b0\u7684\u5185\u5bb9\" \/><\/a><br \/><span>TikTok\u7684\u79fb\u52a8\u73a9\u5bb6\u6700\u5e0c\u671b\u5e7f\u544a\u4e3b\u5c55\u73b0\u7684\u5185\u5bb9<\/span><\/p>\n<\/p><\/div>\n<p>TikTok For Business\u51fa\u6d77\u4e1a\u52a1\u4e2d\u5fc3\u8d1f\u8d23\u4eba\u5f20\u9a8f\u8868\u793a\uff1a\u201cTikTok\u591a\u5143\u4e0e\u5305\u5bb9\u7684\u7279\u6027\u6b63\u5728\u4e0d\u65ad\u5438\u5f15\u5168\u7403\u66f4\u591a\u7684\u6e38\u620f\u73a9\u5bb6\u6765TikTok\u4e0a\u89c2\u770b\u6e38\u620f\u76f8\u5173\u5185\u5bb9\uff0c\u5e76\u4e0e\u4e4b\u4e92\u52a8\u3002\u5728\u5168\u7403\u6e38\u620f\u884c\u4e1a\u84ec\u52c3\u53d1\u5c55\u7684\u4eca\u5929\uff0cTikTok For Business \u5e0c\u671b\u901a\u8fc7\u672c\u6b21\u4e0eNewzoo\u5408\u4f5c\u8fdb\u884c\u7684\u5168\u7403\u8c03\u7814\uff0c\u8fdb\u4e00\u6b65\u89e3\u6790\u5168\u7403\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u7684\u4e60\u60ef\u4e0e\u504f\u597d\uff0c\u591a\u7ef4\u5ea6\u5448\u73b0\u73a9\u5bb6\u4e0eTikTok\u7684\u7d27\u5bc6\u5173\u7cfb\uff0c\u4e3a\u51fa\u6d77\u6e38\u620f\u5382\u5546\u63a2\u7d22\u672a\u6765\uff0c\u521b\u6e38\u5168\u7403\u63d0\u4f9b\u6307\u5f15\u548c\u542f\u53d1\u3002\u201d<\/p>\n<p>\u300aTikTok\uff1a \u89e6\u8fbe\u5168\u7403\u6e38\u620f\u73a9\u5bb6\u7684\u65b0\u9635\u5730 &#8212; 2021\u5168\u7403\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u767d\u76ae\u4e66\u300b\u7684\u8c03\u7814\u8303\u56f4\u8986\u76d6\u4e86\u6e38\u620f\u51fa\u6d77\u63a8\u5e7f\u9996\u9009\u768413\u4e2a\u56fd\u5bb6\u548c\u5730\u533a\uff0c\u8c03\u7814\u7ed3\u679c\u6765\u81ea\u6536\u96c6\u768410800\u4efd\u5b8c\u6574\u95ee\u5377\u3002\u5982\u9700\u67e5\u770b\u767d\u76ae\u4e66\u5168\u6587\uff0c<a target=\"_blank\" href=\"https:\/\/newzoo.com\/insights\/trend-reports\/tiktokreport-chinese\/?utm_campaign=TikTok%20Report%202021%20-%20CN&amp;utm_source=TTFB\" rel=\"nofollow noopener\">\u53ef\u70b9\u51fb\u6b64\u5904\u4e0b\u8f7d\u3002<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder0\">  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u4e3a\u4e2d\u56fd\u6e38\u620f\u51fa\u6d77\u6307\u660e\u822a\u5411 \u5317\u4eac2022\u5e741\u670820\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; \u4eca\u65e5\uff0cTikTok For Business\u8054\u5408\u5168\u7403\u77e5\u540d\u6e38\u620f\u6570\u636e\u5206\u6790\u673a\u6784Newzoo\u53d1\u5e03\u4e86\u300aTikTok\uff1a\u5168\u7403\u6e38\u620f\u73a9\u5bb6\u65b0\u9635\u5730 &#8212; 2021\u5168\u7403\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u767d\u76ae\u4e66\u300b\uff08\u4ee5\u4e0b\u7b80\u79f0\u201c\u767d\u76ae\u4e66\u201d\uff09\u3002\u8be5\u767d\u76ae\u4e66\u57fa\u4e8e2021\u5e74Newzoo\u5728\u5168\u740313\u4e2a\u6210\u719f\u548c\u589e\u957f\u4e2d\u7684\u91cd\u70b9\u79fb\u52a8\u6e38\u620f\u5e02\u573a\u8fdb\u884c\u7684\u8c03\u7814\uff0c\u771f\u5b9e\u5c55\u73b0\u4e86\u5168\u7403\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u5c24\u5176\u662fTikTok\u5e73\u53f0\u4e0a\u79fb\u52a8\u6e38\u620f\u7528\u6237\u7684\u751f\u6001\uff0c\u5e76\u4e3a\u4e0d\u540c\u76ee\u6807\u5e02\u573a\u548c\u54c1\u7c7b\u7684\u51fa\u6d77\u6e38\u620f\u5382\u5546\u63d0\u4f9b\u4e86\u5b9d\u8d35\u7684\u8425\u9500\u542f\u793a\u3002\u591a\u9879\u8c03\u7814\u6570\u636e\u8868\u660e\uff0cTikTok\u6b63\u9010\u6e10\u6210\u4e3a\u5168\u7403\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u7684\u65b0\u9635\u5730\u3002 Newzoo\u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u6267\u884c\u5b98Perter Warman\u8bf4\u5230\uff1a\u201c\u6e38\u620f\u5e02\u573a\u5728\u8fc7\u53bb\u5341\u5e74\u4e2d\u98de\u901f\u53d1\u5c55\uff0c2021\u5e74\u5168\u7403\u6e38\u620f\u73a9\u5bb6\u6570\u91cf\u5c06\u8fbe30\u4ebf\u3002\u6211\u4eec\u5f88\u9ad8\u5174\u5c06\u6b64\u6b21\u4e0eTikTok For Business\u7684\u8054\u5408\u7814\u7a76\u6210\u679c\u5411\u5168\u7403\u516c\u5e03\u3002\u767d\u76ae\u4e66\u4e2d\u7684\u8c03\u67e5\u7ed3\u679c\u4e5f\u5370\u8bc1\u4e86\u6211\u4eec\u5bf9\u4e8e\u6e38\u620f\u548c\u5a92\u4f53\u672a\u6765\u7684\u6784\u60f3\uff0c\u5373\u4e00\u4e2a\u96c6\u6e38\u620f\u3001\u521b\u4f5c\u3001\u793e\u4ea4\u548c\u89c2\u770b\u4e00\u4f53\u7684\u5b8c\u6574\u4f53\u9a8c\u3002\u201d \u79fb\u52a8\u6e38\u620f\u4e3b\u5bfc\u5168\u7403\u5e02\u573a\uff0c\u4e2d\u56fd\u6e38\u620f\u52a0\u901f\u51fa\u6d77 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