{"id":59118,"date":"2022-01-06T14:20:00","date_gmt":"2022-01-06T07:20:00","guid":{"rendered":"https:\/\/www.xinwengao.com\/cn\/pr\/2022010614200059118"},"modified":"2022-01-06T17:59:47","modified_gmt":"2022-01-06T09:59:47","slug":"%e5%85%b1%e7%94%9f%e8%90%a5%e9%94%80%e8%b6%8b%e5%8a%bf%e4%b8%8b%e7%9a%84%e5%a2%9e%e9%95%bf%e6%96%b0%e5%8a%a8%e8%83%bd-ms-2021%e5%85%a8%e5%a4%a9%e8%a7%82%e7%82%b9%e6%80%bb%e7%bb%93","status":"publish","type":"post","link":"https:\/\/www.xinwengao.com\/cn\/pr\/2022010614200059118","title":{"rendered":"\u201c\u5171\u751f\u201d\u8425\u9500\u8d8b\u52bf\u4e0b\u7684\u589e\u957f\u65b0\u52a8\u80fd &#8212; MS 2021\u5168\u5929\u89c2\u70b9\u603b\u7ed3"},"content":{"rendered":"<p><p>\u4e0a\u6d772022\u5e741\u67086\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; 12\u670829\u65e5-30\u65e5\uff0c\u7531Morketing\u4e3b\u529e\u7684\u7b2c\u516d\u5c4a\u201cMorketing Summit 2021&middot;\u7075\u7738\u5927\u8d4f\u201d<span id=\"spanHghltfba0\">\u4ee5<\/span>\u201c\u5171\u751f\u201d\u4e3a\u9898\u5c55\u5f00\u3002<span id=\"spanHghlt50df\">2021\u5e74<\/span>\u7075\u7738\u5927\u8d4f\u8bbe\u67092\u5927\u5b8f\u89c2\u683c\u5c40\u573a\uff0c\u6570\u5b57\u5316\u4e0e\u5168\u7403\u53162\u5927\u4e3b\u4f1a\u573a\uff0c\u7535\u5546\u4e0e\u6e38\u620f2\u5927\u5206\u4f1a\u573a\uff0c\u8986\u76d6\u54c1\u724c\u3001\u7535\u5546\u3001\u6e38\u620f\u3001\u51fa\u6d77\u7b49\u9886\u57df\u3002<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder6969\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1720391\/image_803005_30016279.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_803005_30016279.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p>12\u670829\u65e5\u4e0a\u5348\u54c1\u724c\u5b8f\u89c2\u683c\u5c40\u573a\u5df2\u5706\u6ee1\u843d\u5e55\uff0c\u73b0\u573a\uff0c\u54c1\u724c\u65b9\u3001\u7b2c\u4e09\u65b9\u6570\u636e\u673a\u6784\u3001\u5e73\u53f0\u65b9\u7b49\u8425\u9500\u4e0a\u4e0b\u6e38\u751f\u6001\u4f01\u4e1a\u5609\u5bbe\u9f50\u805a\uff0c\u805a\u7126\u6570\u5b57\u8425\u9500\u3001\u79c1\u57df\u90e8\u7f72\u3001\u5171\u751f\u751f\u6001\u3001\u54c1\u724c\u9b45\u529b\u7684\u4eff\u751f\u5b66\u6eaf\u6e90\u7b49\u8bdd\u9898\uff0c\u5206\u4eab\u786c\u6838\u5e72\u8d27\uff0c\u6d1e\u89c1\u672a\u6765\u8425\u9500\u8d8b\u52bf\uff0c\u4ee5\u4e0b\u4e3a<span id=\"spanHghlt9758\">\u5927\u4f1a\u89c2\u70b9<\/span>\u7cbe\u9009\uff1a<\/p>\n<p class=\"prntac\"><b>\u4ece\u8fde\u63a5\u5230\u5171\u751f<\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1784\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1720392\/image_803005_30016654.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_803005_30016654.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><b>Morketing\u521b\u59cb\u4eba\u517cCEO \u66fe\u5de7<\/b><span id=\"spanHghlt9db9\">\u8868\u793a\uff0c<\/span>Morketing Summit\u7075\u7738\u5927\u8d4f\uff0c\u4eca\u5e74\u5df2\u7ecf\u662f\u7b2c\u516d\u5c4a\u4e86\u3002\u4ece2014\u5e74Morketing\u53d1\u5e03\u7b2c\u4e00\u7bc7\u516c\u4f17\u53f7\u6587\u7ae0\u30012016\u5e74\u4e3e\u529eMorketing Summit\u7b2c\u4e00\u5c4a\u30012017\u5e74\u7b2c\u4e00\u6b21\u589e\u52a0\u7075\u7738\u5956\u3001\u52302020\u5e74\u5347\u7ea7\u4e3a\u201c\u7075\u7738\u5927\u8d4f\u201d\uff0c\u518d\u52302021\u5e74\u6b63\u5f0f\u5728\u4e0a\u6d77\u4e3e\u529e\u2026\u2026\u672a\u6765Morketing Summit\u8fd8\u5728\u7ee7\u7eed\u521b\u65b0\u8fdb\u5316\u3002<\/p>\n<p>\u505a\u8fd9\u4e9b\u4e8b\u60c5\uff0cMorketing \u7684\u521d\u5fc3\u662f\u4ec0\u4e48\uff1f<span id=\"spanHghlt0896\">Morketing<\/span>\u59cb\u7ec8\u4fe1\u5949\uff1a\u4e00\u4e2a\u56fd\u5bb6\uff0c\u7ecf\u6d4e\u8d8a\u53d1\u5c55\uff0c\u8425\u9500\u8d8a\u53d1\u8fbe\uff1b\u5728\u8fd9\u4e2a\u5e02\u573a\uff0cMorketing \u5e0c\u671b\u6210\u5c31\u4e00\u4e2a\u65b0\u65f6\u4ee3\u7684\u201c\u621b\u7eb3\u201d\uff0c\u4e00\u4e2a\u65b0\u65f6\u4ee3\u7684\u201cadage\u201d\u3002<\/p>\n<p>\u521d\u5fc3\u7684\u672c\u8d28\u5c31\u662f<b>\u8fde\u63a5\uff0c\u8d4b\u80fd\u66f4\u591a\u4f01\u4e1a\u548c\u5546\u4e1a\u6210\u529f\u3002<\/b>Morketing\u5982\u4f55\u53bb\u505a\u8fde\u63a5\uff1f\u4e00\u662f\u5206\u4eab\uff0c\u5982Morketing\u4e3b\u529e\u53d1\u8d77\u4e86\u8fd9\u4e2a\u821e\u53f0\uff0c\u8ba9\u66f4\u591a\u7684\u4f01\u4e1a\u505a\u5206\u4eab\u7684\u201c\u6f14\u8bb2\u8005\u201d\uff1b\u4e8c\u662f\u521b\u4f5c\uff0c\u4ece2014\u5e74\u5230\u4eca\u5929\uff0cMorketing\u5b8c\u6210\u4e864000+\u7bc7\u6587\u7ae0\u7684\u521b\u4f5c\uff0c\u4ee5\u53ca<span id=\"spanHghlta338\">\u8054\u5408<\/span>\u9996\u7ecf\u8d38\u5927\u5b66\u738b\u6c34\u8001\u5e08\u5b8c\u6210\u7684\u4e2d\u56fd\u6570\u5b57\u8425\u9500\u731b\u8fdb\u53f2\u300a\u5171\u751f\u300b\uff1b\u4e09\u5219\u662f\u57f9\u8bad\u3001\u8d4b\u80fd\uff0c\u5982Morketing\u7ed9\u4f0a\u5229\u96c6\u56e2\u3001\u592a\u53e4\u91cc\u96c6\u56e2\u3001\u767e\u5a01\u96c6\u56e2\u3001GSK\u7b49\u505a\u8fc7\u57f9\u8bad\u3002<\/p>\n<p>\u800c<b>\u8fde\u63a5\uff0c\u505a\u5230\u540e\u9762\uff1a\u662f\u5171\u751f<\/b>\u3002\u54c1\u724c\u548c\u6d88\u8d39\u8005\u7684\u8fde\u63a5\uff0c\u662f\u5171\u521b\u3001\u5171\u751f\u7684\u8fc7\u7a0b\uff1b\u5e73\u53f0\u548c\u8425\u9500\u516c\u53f8\u7684\u8fde\u63a5\uff0c\u672c\u8d28\u4e0a\u662f\u5171\u540c\u8d4b\u80fd\u54c1\u724c\u7684\u8fc7\u7a0b\uff1b\u751a\u81f3\u548c\u7ade\u54c1\u7684\u8fde\u63a5\uff0c\u5728\u67d0\u4e9b\u5c42\u9762\u662f\u4e00\u79cd\u4e92\u76f8\u63a5\u7eb3\u548c\u5438\u6536\u7684\u8fc7\u7a0b\u3002\u5171\u751f\uff0c\u662f\u4e00\u79cd\u6a21\u5f0f\u3001\u4e00\u79cd\u6001\u5ea6\u3001\u4e00\u79cd\u683c\u5c40\u3002<\/p>\n<p class=\"prntac\"><b>\u201c\u5171\u751f\u201d\u8425\u9500\u8d8b\u52bf\u4e0b\u7684\u6d41\u91cf\u5bc6\u7801<\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder7767\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1720393\/image_803005_30016767.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_803005_30016767.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><b>\u5b9d\u6d01\u5927\u4e2d\u534e\u533a\u5973\u6027\u5065\u5eb7\u4e8b\u4e1a\u90e8\u603b\u88c1 \u6768\u73ca\u73ca<\/b><span id=\"spanHghltb21f\">\u8868\u793a\uff0c<\/span>\u5f53\u4e0b\uff0c\u51e0\u4e4e\u6240\u6709\u7684\u6d88\u8d39\u54c1\u90fd\u5728\u8bb2\u201c\u6d41\u91cf\u532e\u4e4f\u201d\uff0c\u5b9d\u6d01\u4f5c\u4e3a\u4e00\u4e2a184\u5c81\u7684\u6210\u719f\u4f01\u4e1a\u4e5f\u9047\u5230\u8fc7\u591a\u6b21\u6d41\u91cf\u6311\u6218\uff0c\u5e0c\u671b\u4eca\u5929\u7684\u5206\u4eab\u53ef\u4ee5\u4e3a\u54c1\u724c\u5708\u3001\u5a92\u4f53\u5708\u548c\u8fd0\u8425\u5708\u7684\u670b\u53cb\u4eec\u6253\u5f00\u4e00\u4e9b\u601d\u8def\uff0c\u627e\u5230\u81ea\u5df1\u7684\u6d41\u91cf\u5bc6\u7801\u3002<\/p>\n<p>\u7b2c\u4e00\u6b65\uff1a\u6253\u5f00\u6d41\u91cf\u3002<\/p>\n<p>\u6d88\u8d39\u8005\u9700\u6c42\u5c31\u662f\u54c1\u724c\u6240\u6709\u7684\u6d41\u91cf\u6e90\u5934\u3002\u518d\u597d\u7684\u4ea7\u54c1\u548c\u6210\u719f\u54c1\u7c7b\uff0c\u6d88\u8d39\u8005\u90fd\u4f1a\u63d0\u51fa\u4e0d\u6ee1\u610f\u6216\u8005\u8981\u66f4\u597d\u3002\u8fd9\u4e9b\u9700\u6c42\u7684\u53cd\u9988\uff0c\u7ed9\u54c1\u724c\u63a8\u52a8\u529b\uff0c\u5728\u4e0d\u540c\u65f6\u671f\u3001\u4e0d\u540c\u9700\u6c42\u4e0b\u4e0d\u65ad\u521b\u65b0\uff0c\u53cd\u590d\u4f18\u5316\u2026\u2026\u8ba9\u7528\u6237\u9700\u6c42\u4e0d\u65ad\u5f97\u5230\u6ee1\u8db3\uff0c\u6d41\u91cf\u7684\u6e90\u6cc9\u5c31\u4f1a\u6e90\u6e90\u4e0d\u7edd\u3002<\/p>\n<p>\u7b2c\u4e8c\u6b65\uff1a\u6d41\u91cf\u62ff\u634f\u3002<\/p>\n<p>\u6d41\u91cf\u50cf\u201c\u5927\u59e8\u5988\u201d\uff0c\u6015\u5b83\u4e0d\u6765\uff0c\u53c8\u6015\u5b83\u4e71\u6765\u3002\u5e73\u53f0\u591a\u73a9\u6cd5\u591a\u6d41\u91cf\u6563\uff0c\u9876\u6d41\u6295\u8d44\u53c8\u9884\u6d4b\u4e0d\u51c6\u201c\u7206\u70b9\u201d\u3002\u62ff\u634f\u6d41\u91cf\u53d8\u5f97\u5f88\u5173\u952e\u3002\u4e00\u65b9\u9762\uff0c\u54c1\u724c\u9700\u8981\u628a\u4eba\u8bbe\u653e\u4e0b\uff0c\u52a0\u901f\u5b66\u4e60\u6d88\u8d39\u8005\u8bed\u8a00\uff0c\u53cb\u597d\u6c9f\u901a\u3002\u53e6\u4e00\u65b9\u9762\uff0c\u4e0d\u8981\u4f9d\u8d56\u201c\u7206\u70b9\u201d\uff0c\u611f\u540c\u8eab\u53d7\u4f53\u4f1a\u6d88\u8d39\u8005\u4e3a\u4ec0\u4e48\u4f1a\u9ad8\u5174\uff0c\u559c\u6b22\u548c\u54c1\u724c\u600e\u4e48\u4e92\u52a8\u3002\u8fd9\u4e9b\u53cb\u597d\u7684\u5185\u5bb9\u653e\u5230\u6d41\u91cf\u6d2a\u6d41\u4e2d\u4e5f\u66f4\u7ecf\u5f97\u8d77\u8003\u9a8c\u3002<\/p>\n<p>\u7b2c\u4e09\u6b65\uff1a\u5bc6\u7801\u4f20\u627f\u3002<\/p>\n<p>\u8981\u786e\u4fdd\u5e74\u8f7b\u54c1\u724c\u4eba\u4eba\u624b\u4e00\u628a\u5bc6\u7801\u94a5\u5319\u3002\u6d41\u91cf\u5bc6\u7801\u4e0d\u80fd\u638c\u63e1\u5728\u5c11\u6570\u4eba\u624b\u4e0a\uff0c\u901a\u8fc7\u8001\u5e26\u65b0\uff0c\u4f20\u5e2e\u5e26\uff0c\u57f9\u517b\u201c\u611f\u540c\u8eab\u53d7\u201d<span id=\"spanHghltaaf9\">\u3001<\/span>\u201c\u6536\u653e\u81ea\u5982\u201d\u7684\u64cd\u76d8\u624b\uff0c\u4fdd\u6301\u4e00\u4e2a\u4ef7\u503c\u89c2\u7684\u53cd\u590d\u601d\u8003\uff0c\u63d0\u5347\u4e0e\u4f20\u627f\u3002\u771f\u6b63\u8ba9\u6d41\u91cf\u751f\u751f\u4e0d\u606f\u3001\u6709\u5e8f\u6709\u8282\u5730\u4e3a\u54c1\u724c\u52a9\u529b\u3002<\/p>\n<p class=\"prntac\"><b>\u79c1\u57df\u7ecf\u8425\u65b0\u673a\u9047\uff0c\u751f\u610f\u6210\u957f\u8fdb\u5316\u8bba<\/b><\/p>\n<p><b>\u5de8\u91cf\u5f15\u64ce\u4f01\u4e1a\u53f7\u4e1a\u52a1\u8d1f\u8d23\u4eba \u6bdb\u6631\u9646<\/b><span id=\"spanHghltb21f\">\u8868\u793a\uff0c<\/span>\u8d8a\u6765\u8d8a\u591a\u7684\u4f01\u4e1a\u6b63\u5728\u63a2\u7d22\u7ebf\u4e0a\u7ecf\u8425\u7684\u8fb9\u754c\u548c\u6df1\u5ea6\uff0c\u6296\u97f3\u4e5f\u6b63\u5728\u6210\u4e3a\u4f01\u4e1a\u79c1\u57df\u7ecf\u8425\u5e03\u5c40\u7684\u65b0\u9635\u5730\u3002<\/p>\n<p>\u6296\u97f3\u4f01\u4e1a\u53f7\u6253\u9020\u4e86\u4ee5\u7c89\u4e1d\u4e3a\u8f74\u5fc3\u7684\u79c1\u57df\u7ecf\u8425\u9635\u5730\uff0c\u4e3a\u4f01\u4e1a\u52a0\u901f\u201c\u6d41\u91cf-\u7c89\u4e1d-\u751f\u610f\u201d\u5546\u4e1a\u98de\u8f6e\u8fd0\u8f6c\u3002\u5177\u4f53\u7740\u91cd\u505a\u4e86\u4e09\u4e2a\u65b9\u9762\u7684\u5efa\u8bbe\uff1a<\/p>\n<p>1\u3001\u9769\u65b0\u5e73\u53f0\u5185\u6d41\u91cf\u8fd0\u8f6c\u6a21\u5f0f\uff0c\u5851\u9020\u6d3b\u6c34\u79c1\u57df\u3002\u5373\u79c1\u57df\u7c89\u4e1d\u8d8a\u6d3b\u8dc3\uff0c\u5728\u516c\u57df\u8d8a\u6709\u53ef\u80fd\u83b7\u53d6\u4f18\u8d28\u6d41\u91cf\uff1b\u5728\u5546\u57df\u4e2d\u8d8a\u80fd\u627e\u5230\u7cbe\u51c6\u6295\u653e\u4eba\u7fa4\u3002\u771f\u6b63\u53d1\u6325\u79c1\u57df\u53cd\u54fa\u4ef7\u503c\uff0c\u901a\u8fc7\u63d0\u6743\u63d0\u6548\u8ba9\u6d41\u91cf\u201c\u6d3b\u8d77\u6765\u201d\u3002<\/p>\n<p>2\u3001\u63d0\u4f9b\u591a\u7ef4\u5ea6\u7684\u7c89\u4e1d\u89e6\u8fbe\u573a\u666f\uff0c\u5982\u5546\u5bb6\u4e3b\u9875\u3001\u4f01\u4e1a\u79c1\u4fe1\u3001\u7c89\u4e1d\u7fa4\u804a\u3001\u6d88\u606f\u8ba2\u9605\u7b49\uff0c\u5e76\u8fdb\u4e00\u6b65\u52a0\u6df1\u573a\u666f\u8fde\u63a5\u548c\u8f6c\u5316\u80fd\u529b\u7684\u4e92\u901a\uff0c\u7f29\u77ed\u7c89\u4e1d\u51b3\u7b56\u8def\u5f84\uff0c\u76f4\u63a5\u5b9e\u73b0\u751f\u610f\u8f6c\u5316\u3002<\/p>\n<p>3\u3001\u6253\u9020\u4ee5\u4eb2\u5bc6\u5ea6\u4e3a\u5bfc\u5411\u7684\u7c89\u4e1d\u5206\u5c42\u6a21\u578b\uff0c\u53ca\u4e00\u7ad9\u5f0f\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u7cfb\u7edf\uff0c\u8ba9\u7c89\u4e1d\u8fd0\u8425\u964d\u672c\u63d0\u6548\uff1b\u540c\u65f6\u63d0\u4f9b\u667a\u6167\u7ecf\u8425\u7cfb\u7edf\uff0c\u79d1\u5b66\u3001\u5168\u65b9\u4f4d\u5730\u5e2e\u52a9\u4f01\u4e1a\u53bb\u63d0\u5347\u6296\u97f3\u79c1\u57df\u7ecf\u8425\u80fd\u529b\u3002\u53e6\u5916\uff0c\u9762\u5411\u4e0d\u540c\u884c\u4e1a\u3001\u4e0d\u540c\u9636\u6bb5\u7684\u4f01\u4e1a\u4e3b\uff0c\u63d0\u4f9b\u65b9\u6cd5\u8bba\u548c\u89e3\u51b3\u65b9\u6848\uff0c\u5e2e\u52a9\u5feb\u901f\u843d\u5730\u79c1\u57df\u7ecf\u8425\u3002<\/p>\n<p>\u603b\u7ed3\u6765\u8bf4\uff0c\u79c1\u57df\u8fd0\u8425\u7684\u56db\u6b65\u6cd5\uff1a\u4e00\u662f\u8ba9\u6d41\u91cf\u6c89\u6dc0\u4e0b\u6765\uff1b\u4e8c\u662f\u7814\u7a76\u7c89\u4e1d\u7fa4\u4f53\uff0c\u5236\u5b9a\u7ecf\u8425\u7b56\u7565\uff1b\u4e09\u662f\u4e0d\u65ad\u8fde\u63a5\u3001\u6fc0\u6d3b\u7c89\u4e1d\uff1b\u56db\u662f\u6253\u901a\u7ecf\u8425\u94fe\u8def\uff0c\u505a\u6d3b\u6c34\u751f\u610f\u3002<span id=\"spanHghlt5407\">\u5de8\u91cf\u5f15\u64ce<\/span>\u76f8\u4fe1\uff0c\u6296\u97f3\u79c1\u57df\u4e00\u5b9a\u4f1a\u662f\u4f01\u4e1a\u751f\u610f\u7684\u4e0b\u4e00\u4e2a\u589e\u957f\u673a\u9047\u3002<\/p>\n<p class=\"prntac\"><b>\u521b\u610f\u548c\u6280\u672f\u5171\u632f\uff0c\u662f\u8425\u9500\u7684\u201c\u9ec4\u91d1\u53cc\u7ffc\u201d<\/b><\/p>\n<p><b>\u6c47\u91cf\u79d1\u6280Mobvista Co-Founder &amp; CEO \u66f9\u6653\u6b22<\/b><span id=\"spanHghltb21f\">\u8ba4\u4e3a\uff0c<\/span>\u6280\u672f\u548c\u521b\u610f\u662f\u8425\u9500\u8fc7\u7a0b\u4e2d<span id=\"spanHghltef37\">\u6781\u4e3a<\/span>\u91cd\u8981\u7684\u4e24\u4e2a\u56e0\u7d20\u3002\u968f\u7740\u6d41\u91cf\u7ea2\u5229\u89c1\u9876\u3001\u7ade\u4e89\u8d8a\u6765\u8d8a\u6fc0\u70c8\uff0c\u5e7f\u544a\u4e3b\u4e00\u65b9\u80fd\u529b\u7684\u9ad8\u4f4e\u6210\u4e3a\u5236\u80dc\u5173\u952e\u3002\u8d8a\u6765\u8d8a\u591a\u7684\u5e7f\u544a\u4e3b\u5e0c\u671b\u5185\u5efa\u7ba1\u7406\u521b\u610f\u5143\u7d20\u7684\u4e2d\u53f0\u3002\u7279\u522b\u662f\u5728\u5168\u6c11UGC\u65f6\u4ee3\uff0c\u521b\u610f\u7684\u751f\u547d\u5468\u671f\u53d8\u5f97\u8d8a\u6765\u8d8a\u77ed\uff0c\u52a8\u6001\u5730\u628a\u63e1\u521b\u610f\u5143\u7d20\u7684\u6700\u4f18\u7ec4\u5408\u9700\u8981\u4f9d\u8d56\u6570\u636e\u548c\u7b97\u6cd5\u3002<\/p>\n<p>\u7b2c\u4e09\u65b9\u5e73\u53f0\u6700\u957f\u671f\u7684\u4ef7\u503c\u662f\u5e2e\u52a9\u5e7f\u544a\u4e3b\u6784\u5efa\u4e00\u65b9\u80fd\u529b\u3002\u4ece\u6c47\u91cf\u79d1\u6280\u81ea\u8eab\u5b9e\u8df5\u6765\u770b\uff0c<span id=\"spanHghlt5935\">\u901a\u8fc7<\/span>\u65d7\u4e0b\u7a0b\u5e8f\u5316\u5e7f\u544a\u5e73\u53f0Mintegral\u7684\u4e92\u52a8\u521b\u610f\u54c1\u724c(Mindworks)\u4ee5\u53ca\u52a8\u6001\u521b\u610f\u4f18\u5316\u5de5\u5177(Playturbo)\uff0c\u5728\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9b\u4e92\u52a8\u521b\u610f\u4e4b\u5916\uff0c\u66f4\u5e2e\u52a9\u5176\u642d\u5efa\u4e00\u65b9\u7684DCO (Dynamic Creative Optimization)\u80fd\u529b\u3002<\/p>\n<p>\u201c\u52a8\u6001\u521b\u610f\u201d\u4e5f\u6210\u4e3aMintegral\u533a\u522b\u4e8e\u5176\u4ed6\u5a92\u4f53\u5e73\u53f0\u7684\u6838\u5fc3\u7ef4\u5ea6\uff0c\u5728\u8d85\u4f11\u95f2\u6e38\u620f\u9886\u57df\uff0c<span id=\"spanHghlt565b\">\u6c47\u91cf\u79d1\u6280<\/span><span id=\"spanHghlt4c7e\">\u5df2\u7ecf<\/span>\u8fdb\u884c\u4e86\u6210\u529f\u5b9e\u8df5\uff0c\u901a\u8fc7\u4e92\u52a8\u521b\u610f\u53e0\u52a0DCO\u5de5\u5177\u7684\u80fd\u529b\uff0c\u5c55\u793a\u5230\u4e0b\u8f7d\u7684\u8f6c\u5316\u6548\u679c\u53ef\u4ee5\u63d0\u534740%\u5de6\u53f3\u3002Mintegral\u5728\u8fc7\u53bb\u4e24\u5e74\u89c4\u6a21\u6da8\u4e864\u500d\uff0c\u5728AppsFlyer\u6700\u65b0\u7edf\u8ba1\u7684\u5e94\u7528\u5206\u53d1\u91cf\u548c\u7559\u5b58\u8d28\u91cf\u7efc\u5408\u53ef\u4ee5\u6392\u8fdb\u5168\u7403\u524d\u5341\u3002<\/p>\n<p>\u521b\u610f\u548c\u6280\u672f\u53ea\u6709\u53d1\u751f\u5171\u632f\u624d\u80fd\u8fbe\u5230\u6548\u76ca\u6700\u5927\u5316\uff0c<span id=\"spanHghlt0997\">\u6c47\u91cf\u79d1\u6280\u76f8\u4fe1\uff0c<\/span>\u8fd9\u6837\u7684\u5171\u632f\u4e5f\u5c06\u53d1\u751f\u5728\u6574\u4e2a\u884c\u4e1a\u7684\u65b9\u65b9\u9762\u9762\u3002<\/p>\n<p class=\"prntac\"><b>\u5982\u4f55\u5e73\u8861\u54c1\u724c\u4e0e\u6d41\u91cf\u4e4b\u95f4\u7684\u5173\u7cfb\uff1f<\/b><\/p>\n<p><b>\u5947\u745e\u6377\u8c79\u8def\u864e\u5e38\u52a1\u526f\u603b\u88c1\uff0c\u6377\u8c79\u8def\u864e\u4e2d\u56fd\u53ca\u5947\u745e\u6377\u8c79\u8def\u864e\u8054\u5408\u5e02\u573a\u9500\u552e\u4e0e\u670d\u52a1\u673a\u6784\uff08IMSS\uff09\u5e38\u52a1\u526f\u603b\u88c1-\u9a6c\u632f\u5c71<\/b><span id=\"spanHghltb21f\">\u8868\u793a\uff0c<\/span>\u5f53\u4e0b\u54c1\u724c\u8fc7\u5ea6\u6e34\u6c42\u6d41\u91cf\u589e\u957f\uff0c\u4ece\u800c\u9677\u5165\u4e86\u6d41\u91cf\u9677\u9631\uff0c\u90a3\u4e48\u65b0\u6d88\u8d39\u65f6\u4ee3\u4e0b\uff0c\u5927\u5bb6\u53c8\u8be5\u5982\u4f55\u505a\u54c1\u724c\uff1f<\/p>\n<p>\u6377\u8c79\u8def\u864e\u662f\u4e00\u5bb6\u6c7d\u8f66\u4f01\u4e1a\uff0c\u76f8\u5bf9\u4e8e\u5176\u4ed6\u6d88\u8d39\u54c1\uff0c\u65e0\u8bba\u662f\u71c3\u6cb9\u8f66\u8fd8\u662f\u7535\u52a8\u8f66\uff0c\u90fd\u662f\u4e00\u4e2a\u957f\u5468\u671f\u3001\u4f4e\u9891\u6d88\u8d39\u7684\u54c1\u7c7b\u3002\u56e0\u6b64\uff0c\u5c31\u66f4\u9700\u8981\u5728\u54c1\u724c\u7684\u60ef\u6027\u4e0e\u52bf\u80fd\u4e0a\u79ef\u805a\u529b\u91cf\u3002\u90a3\u4e48\u6c7d\u8f66\uff0c\u5c24\u5176\u662f\u8c6a\u534e\u8f66\u53c8\u8be5\u5982\u4f55\u5e73\u8861\u54c1\u724c\u4e0e\u6d41\u91cf\u4e4b\u95f4\u7684\u5173\u7cfb\uff1f<\/p>\n<p><span id=\"spanHghltdbad\">\u9a6c\u632f\u5c71<\/span>\u8ba4\u4e3a\uff0c\u54c1\u724c\u53ef\u4ee5\u4ea7\u751f\u6d41\u91cf\uff0c\u4f46\u6d41\u91cf\u4e0d\u80fd\u4ea7\u751f\u54c1\u724c\u3002\u54c1\u724c\u7684\u6253\u9020\uff0c\u9700\u8981\u4eba\u3001\u8d27\u3001\u573a\u7684\u5168\u65b9\u4f4d\u914d\u5408\uff0c\u540c\u65f6\uff0c\u54c1\u724c\u7684\u6253\u9020\u5b9e\u9645\u4e0a\u4e5f\u662f\u5ba1\u7f8e\u3001\u4ef7\u503c\u89c2\u3001\u6027\u683c\u7684\u518d\u9020\u3002\u56e0\u6b64\uff0c\u54c1\u724c\u5fc5\u987b\u8981\u6709\u5f3a\u70c8\u7684\u54c1\u724c\u8c03\u6027\u4e0e\u54c1\u724c\u4e3b\u5f20\uff0c\u5c24\u5176\u662f\u4f5c\u4e3a\u4e00\u4e2a\u5916\u56fd\u54c1\u724c\uff0c\u66f4\u8981\u9488\u5bf9\u4e2d\u56fd\u6d88\u8d39\u8005\u8fdb\u884c\u672c\u571f\u5316\u6539\u9020\u3002<\/p>\n<p>\u6bd4\u5982\uff0c\u5728\u672a\u6765\u4e2d\u56fdZ\u4e16\u4ee3\u4eba\u53e3\u4f1a\u6025\u5267\u4e0b\u964d\uff0c\u4f46X\u4e16\u4ee3\u3001Y\u4e16\u4ee3\u7684\u65b0\u589e\u9700\u6c42\u96c6\u805a\u4e0a\u5347\uff0c\u6240\u4ee5<span id=\"spanHghltf577\">\u54c1\u724c<\/span>\u6253\u9020\u5fc5\u987b\u540c\u65f6\u805a\u7126X\u4e16\u4ee3\u3001Y\u4e16\u4ee3\u3001Z\u4e16\u4ee3\uff0c\u8981\u5bf9\u4e0d\u540c\u5ba2\u6237\u7fa4\u7684\u6838\u5fc3\u4ef7\u503c\u89c2\u505a\u4e0d\u540c\u7684\u7406\u89e3\u3001\u9610\u91ca\uff0c\u8fd9\u624d\u662f\u6b63\u786e\u7684\u54c1\u724c\u6253\u9020\u3002<\/p>\n<p>\u6d41\u91cf\u662f\u6709\u9677\u9631\u7684\uff0c\u7279\u522b\u662f\u7535\u52a8\u8f66\u672a\u6765\u201c\u5185\u5377\u201d\u4f1a\u6781\u5f3a\uff0c\u8fd9\u4e2a\u65f6\u5019\u9760\u4ec0\u4e48\uff1f\u9760\u54c1\u724c\uff0c\u600e\u4e48\u6253\u9020\u54c1\u724c\uff0c\u5fc5\u987b\u627e\u5230<span id=\"spanHghltc0b2\">\u54c1\u724c<\/span><span id=\"spanHghltf583\">\u72ec\u7279<\/span>\u7684\u6280\u672f\u57fa\u56e0\u3001\u9020\u578b\u7406\u5ff5\uff0c\u6c11\u65cf\u81ea\u4fe1\uff0c\u624d\u80fd\u5851\u9020\u597d\u72ec\u7279\u7684\u7ade\u4e89\u529b\u3002\u6bcf\u4e00\u4e2a\u54c1\u724c\u90fd\u5e94\u8be5\u627e\u51c6\u81ea\u5df1\u7684DNA\u5e76\u575a\u6301\u4e0b\u53bb\uff0c\u4e0d\u4e3a\u5176\u4ed6\u800c\u6298\u8170\u3002<\/p>\n<p class=\"prntac\"><b>\u65b0\u6570\u5b57\u73af\u5883\u4e0b\u7684\u5171\u751f\u6001<\/b><\/p>\n<p><b>\u84dd\u6807\u4f20\u5a92\u526f\u603b\u88c1 \u674e\u59e3<\/b><span id=\"spanHghltb21f\">\u8868\u793a\uff0c<\/span>\u5728\u6570\u5b57\u8425\u9500\u73af\u5883\u4e0b\uff0c\u672a\u6765\u6709\u4e09\u4e2a\u957f\u671f\u5b58\u5728\u4e14\u4ecd\u9ad8\u901f\u53d1\u5c55\u7684\u673a\u4f1a\uff1a\u4e00\u662f\u5168\u7403\u5316\u6d6a\u6f6e\u4e4b\u4e0b\u7684\u5171\u751f\uff0c\u5373\u51fa\u6d77\u8425\u9500\uff1b\u4e8c\u662f\u8425\u4e0e\u9500\u7684\u5171\u751f\uff0c\u5373\u54c1\u6548\u5408\u4e00\u3002\u4e09\u662f\u672a\u6765\u7684\u5171\u751f\uff0c\u5373\u5143\u5b87\u5b99\u65b0\u751f\u6001\u3002\u4ece\u51fa\u6d77\u677f\u5757\u6765\u89e3\u8bfb\uff1a<\/p>\n<p>\u4e00\u3001\u8de8\u5883\u7535\u5546\u5c24\u5176\u51fa\u6d77\u7535\u5546\u89c4\u6a21\u9010\u5e74\u6500\u5347\uff0cD2C\u51fa\u6d77\u4efd\u989d\u4e5f\u5728\u6301\u7eed\u589e\u957f\uff0c\u4e14\u5907\u53d7\u8d44\u672c\u9752\u7750\u3002\u672a\u6765\u4e2d\u56fd\u4e5f\u4f1a\u8bde\u751f\u771f\u6b63\u610f\u4e49\u4e0a\u7684\u5168\u7403\u5316\u54c1\u724c\uff0c\u800c\u84dd\u6807\u5e0c\u671b\u4e0e\u4e2d\u56fd\u54c1\u724c\u5171\u751f\u3001\u5171\u540c\u751f\u957f\u3002\u5230\u4eca\u5929\u4e3a\u6b62\uff0c\u84dd\u6807\u5df2\u7ecf\u662f\u5168\u740316\u5927\u5a92\u4f53\u5e73\u53f0\u7684\u5b98\u65b9\u6388\u6743\u5408\u4f5c\u4f19\u4f34\uff0c\u8986\u76d6\u4e86187\u4e2a\u56fd\u5bb6\u7684\u6d77\u5916\u7f51\u7ea2\u8d44\u6e90\uff0c\u540c\u65f6\u8fd8\u81ea\u4e3b\u7814\u53d1\u7406\u7136\u8de8\u5883\u793e\u4ea4\u667a\u80fd\u5f15\u6d41\u5e73\u53f0&#8211;\u9c81\u73ed\u3002<\/p>\n<p>\u4e8c\u3001\u5f53\u4e0b\u5185\u5bb9\u7535\u5546\u901a\u8fc7\u201c\u4f18\u8d28\u5185\u5bb9+\u4fe1\u4efb\u5173\u7cfb+\u5174\u8da3\u79cd\u8349\u201d\uff0c\u4e3a\u8425\u5230\u9500\u63d0\u4f9b\u975e\u5e38\u4e30\u5bcc\u7684\u60f3\u8c61\u7a7a\u95f4\u548c\u6210\u719f\u7684\u571f\u58e4\u3002\u84dd\u6807\u4e5f\u63a2\u7d22\u51fa\u65b0\u5546\u4e1a\u6a21\u5f0f\uff0c\u5373\u91cd\u70b9\u5e2e\u52a9\u6210\u719f\u5927\u54c1\u724c\u505a\u201c\u91cd\u8425\u8f7b\u9500\u201d\uff0c\u505a\u597d\u54c1\u724c\u7ecf\u8425\u670d\u52a1\uff1b\u5bf9\u65b0\u54c1\u724c\u5219\u201c\u8f7b\u8425\u91cd\u9500\u201d\uff0c\u505a\u597dGMV\u8f6c\u5316\u5373\u672a\u6765\u54c1\u724c\u5b75\u5316\u65b9\u5411\u7684\u5347\u7ea7\u670d\u52a1\u3002<\/p>\n<p>\u4e09\u3001\u5143\u5b87\u5b99\u7684\u7206\u53d1\uff0c\u8ba9\u865a\u62df\u4eba\u7684\u5546\u4e1a\u4ef7\u503c\u5728\u9010\u6b65\u63d0\u9ad8\uff0c\u84dd\u6807\u5728\u4eca\u5e74\u4e5f\u6210\u7acb\u4e86\u51fa\u6d77\u5143\u5b87\u5b99\u7814\u7a76\u4e2d\u5fc3\uff0c\u4f1a\u57fa\u4e8e\u865a\u62df\u76f4\u64ad\u3001\u865a\u62df\u5f62\u8c61\u8bb0IP\u548c\u865a\u62df\u7a7a\u95f4\u4e09\u4e2a\u65b9\u5411\u8fdb\u884c\u540e\u7eed\u7684\u4e1a\u52a1\u63a2\u7d22\u5e03\u5c40\u3002<\/p>\n<p>\u6700\u540e<span id=\"spanHghltf8f9\">\u84dd\u6807\u4f20\u5a92<\/span>\u671f\u5f85\uff0c\u672a\u6765\u80fd\u6446\u8131\u5173\u7cfb\u5bfc\u5411\u3001\u8d44\u6e90\u5bfc\u5411\uff0c\u56de\u5f52\u5230\u4ef7\u503c\u5bfc\u5411\u548c\u670d\u52a1\u5bfc\u5411\uff1b\u5e76\u80fd\u6253\u7834\u73b0\u5728\u7684\u5b9a\u4e49\u548c\u89c4\u5219\uff0c\u5728\u8d8b\u52bf\u4e4b\u4e0b\u53bb\u62e5\u62b1\u6539\u53d8\u3002<\/p>\n<p class=\"prntac\"><b>\u79c1\u57df\uff0c\u4e00\u7247\u771f\u6b63\u7684\u84dd\u6d77<\/b><\/p>\n<p><b>\u817e\u8baf\u5e7f\u544a\u5e02\u573a\u526f\u603b\u7ecf\u7406\u3001\u817e\u8baf\u667a\u6167\u96f6\u552e\u5e02\u573a\u526f\u603b\u88c1 \u5e38\u8d8a<\/b><span id=\"spanHghltb21f\">\u8868\u793a\uff0c<\/span>2020\u5e74\u521d\u53d1\u5e03\u7684\u5c0f\u7a0b\u5e8fGMV\u6570\u636e\uff0c\u5df2\u7ecf\u8d85\u8fc7\u4e07\u4ebf\u7ea7\uff0c\u8fd1\u4e24\u5e74\u5176\u589e\u957f\u901f\u5ea6\u90fd\u8fbe\u5230100%\u3002\u79c1\u57df\u53d1\u5c55\u901f\u5ea6\u8d85\u51fa<span id=\"spanHghlt50cf\">\u4eba\u4eec<\/span>\u7684\u60f3\u8c61\uff0c\u540c\u65f6\u516c\u57df\u7684\u6d41\u91cf\u9677\u9631\u95ee\u9898\u8d8a\u6765\u8d8a\u4e25\u91cd\uff0c\u83b7\u5f97\u6d41\u91cf\u7684\u6210\u672c\u4e5f\u4e0d\u65ad\u63d0\u9ad8\u3002\u56e0\u6b64\u5e7f\u544a\u4e3b\u4eec\u90fd\u8feb\u5207\u9700\u8981\u5b66\u4e60\u5982\u4f55\u7ecf\u8425\u79c1\u57df\u3002<\/p>\n<p><span id=\"spanHghlt31be\">\u79c1\u57df\u6709<\/span>\u4e24\u4e2a\u6a21\u5757\uff0c\u4e00\u662f\u79c1\u57df\u7528\u6237\u6c60\uff0c\u54c1\u724c\u53ef\u4ee5\u76f4\u63a5\u62e5\u6709\u7684\uff0c\u53cd\u590d\u4f4e\u6210\u672c\u751a\u81f3\u96f6\u6210\u672c\u89e6\u8fbe\u7684\u7528\u6237\uff1b\u662f\u4e8c\u662f\u79c1\u57df\u95e8\u5e97\uff0c\u662fAPP\u548c\u5fae\u4fe1\u5c0f\u7a0b\u5e8f\u72ec\u6709\u7684\u95e8\u5e97\u3002<\/p>\n<p>\u79c1\u57df\u7684\u4ef7\u503c<span id=\"spanHghlted38\">\u5728\u4e8e\uff1a<\/span>\u9996\u5148\u5b83\u662f\u6d41\u91cf\u7684\u7834\u58c1\u8005\uff0c\u80fd\u5e2e\u52a9\u54c1\u724c\u6253\u901a\u7ebf\u4e0a\u7ebf\u4e0b\u3001\u516c\u79c1\u57df\u6d41\u91cf\u3002\u5176\u6b21\u5b83\u662f\u4fe1\u4efb\u7684\u7834\u58c1\u8005\uff0c\u5ba2\u6237\u53ef\u4ee5\u968f\u65f6\u627e\u5230\u54c1\u724c\uff0c\u4e0e\u4e13\u5bb6\u9ad8\u7ba1\u5bf9\u8bdd\u89e3\u51b3\u95ee\u9898\uff0c\u57f9\u517b\u4e0e\u54c1\u724c\u7684\u4fe1\u4efb\u611f\u3002\u6700\u540e\u5b83\u8fd8\u662f\u65f6\u7a7a\u7684\u7834\u58c1\u8005\uff0c\u53ef\u4ee5\u5c06\u5ba2\u6237\u7559\u5b58\u4e0b\u6765\uff0c\u901a\u8fc7\u4e2a\u6027\u5316\u4e00\u5bf9\u4e00\u670d\u52a1\u4fc3\u8fdb\u5ba2\u6237\u4e0d\u65ad\u590d\u8d2d\u3002<\/p>\n<p>\u54c1\u724c\u9700\u8981\u505a\u771f\u6b63\u6709\u8d28\u91cf\u7684\u6d41\u91cf\uff0c\u57f9\u517b\u4fe1\u4efb\u54c1\u724c\uff0c\u80fd\u591f\u8fbe\u6210\u957f\u671f\u5173\u7cfb\u7684\u5ba2\u6237\u3002\u60f3\u8981\u8fbe\u6210\u8fd9\u4e00\u70b9\uff0c\u4f01\u4e1a\u8981\u5728\u516c\u53f8\u7ec4\u7ec7\u4e0a\u914d\u5408\u79c1\u57df\u7ecf\u8425\u9700\u8981\uff0c\u7ec4\u7ec7\u4eba\u4e8b\u5efa\u7acb\u8de8\u90e8\u95e8\u534f\u540c\u5408\u4f5c\uff1b\u5728\u4ea7\u54c1\u4e0a\u6ce8\u91cd\u5c0f\u7a0b\u5e8f\u6027\u80fd\u53ca\u4ea4\u4e92\u94fe\u8def\u8bbe\u8ba1\uff1b\u5728\u5546\u54c1\u4e0a\u5173\u6ce8\u5c0f\u7a0b\u5e8f\u5546\u54c1\u7ade\u4e89\u4f18\u52bf\uff1b\u5728\u8fd0\u8425\u4e0a\u5173\u6ce8\u4e0d\u540c\u89e6\u70b9\u548c\u6e20\u9053\u7684\u6d41\u91cf\u83b7\u53d6\u548c\u8f6c\u5316\u80fd\u529b<\/p>\n<p>\u603b\u4e4b\uff0c\u79c1\u57df\u662f\u771f\u6b63\u7684\u84dd\u6d77\uff0c\u9700\u8981\u54c1\u724c\u5728\u81ea\u5df1\u811a\u4e0b\u627e\u5230\u957f\u671f\u53d1\u5c55\u7684\u6700\u6709\u6548\u7684\u8d44\u6e90\u3002<\/p>\n<p class=\"prntac\"><b>\u6570\u667a\u65b0\u7ecf\u6d4e\uff0c\u8425\u9500\u5546\u4e1a\u751f\u6001\u4e4b\u201c<b>\u5171\u751f<\/b>\u201d<\/b><\/p>\n<p><b><b><b><b><span id=\"spanHghlt4307\">\u8fc7\u53bb\u51e0\u5e74\u4f01\u4e1a<\/span>\u90fd\u628a\u201c\u589e\u957f\u201d\u653e\u5728\u7b2c\u4e00\u4f4d<\/b>\uff0c\u4f46<\/b>\u589e\u957f<\/b>\u9700\u8981\u9762\u5bf9\u201c\u6311\u6218\u201d\u4e0e\u201c\u751f\u5b58\u201d\u4e24\u4e2a\u95ee\u9898\uff0c\u505a\u8425\u9500\u7684\u8fc7\u7a0b\u4e2d\u9047\u5230\u6700\u5927\u7684\u96be\u9898\u4e0e<span id=\"spanHghlt0664\">\u5e94\u5bf9\u65b9\u5f0f\u6709\u54ea\u4e9b\uff1f<\/span><\/b><\/p>\n<p><b>\u6781\u7c73\u79d1\u6280CMO \u6c88\u6bc5<\/b><span id=\"spanHghlt2c9c\">\u8868\u793a\uff0c<\/span>\u6781\u7c73\u79d1\u6280\u662f\u4e00\u5bb6\u4e13\u6ce8\u4e8e\u5bb6\u7528\u667a\u80fd\u6295\u5f71\u7684\u516c\u53f8\uff0c\u5f53\u4e0b\u6295\u5f71\u884c\u4e1a\u6700\u5927\u7684\u96be\u9898\u5e94\u8be5\u662f\u54c1\u7c7b\u6559\u80b2\u548c\u54c1\u724c\u8ba4\u77e5\u5ea6\u3002\u4eca\u5e74\u82b1\u4e86\u66f4\u591a\u7684\u65f6\u95f4\u53bb\u601d\u8003\uff0c\u600e\u4e48\u8ba9\u66f4\u591a\u7684\u4eba\u8ba4\u8bc6\u5230\u8fd9\u4e2a\u54c1\u724c\u548c\u6295\u5f71\u54c1\u7c7b\u3002<\/p>\n<p>\u6781\u7c73\u5728\u8fc7\u53bb\u4e0d\u592a\u64c5\u957f\u8425\u9500\uff0c<span id=\"spanHghlt5c05\">\u66f4\u64c5\u957f<\/span>\u601d\u8003\u600e\u4e48\u6837\u505a\u597d\u6d88\u8d39\u8005\u7684<span id=\"spanHghltbce5\">\u4f18\u8d28<\/span>\u4f53\u9a8c\uff0c\u8ba9\u6d88\u8d39\u8005\u611f\u53d7\u5230\u4ea7\u54c1\u7684\u9b45\u529b\u3002\u4eca\u5e74\u5f00\u59cb\uff0c<span id=\"spanHghlt990b\">\u6781\u7c73<\/span>\u5c1d\u8bd5\u505a\u4e00\u4e9b\u6570\u5b57\u5316\u8425\u9500\u3002\u7ebf\u4e0b\uff0c\u6781\u7c73\u4f1a\u6709\u975e\u5e38\u591a\u7684\u96f6\u552e\u95e8\u5e97\uff0c\u901a\u8fc7\u95e8\u5e97\u9648\u5217\u4ea7\u54c1\u3001\u4ee5\u53ca\u5c55\u793a\u4ea7\u54c1\u5728\u6d88\u8d39\u8005\u65e5\u5e38\u751f\u6d3b\u4e2d\u7684\u4f53\u9a8c\u573a\u666f\u7b49\u3002\u7ebf\u4e0a\uff0c<span id=\"spanHghltddc6\">\u6781\u7c73<\/span>\u8fd8\u5c1d\u8bd5\u4e86\u4e00\u6ce2\u79cd\u8349\uff0c\u5728\u5c0f\u7ea2\u4e66\u505a\u4e86\u5f88\u591a\u7ed3\u5408\u7528\u6237\u4f7f\u7528\u573a\u666f\u7684\u6295\u653e\uff0c\u53d6\u5f97\u4e86\u4e0d\u9519\u7684\u6548\u679c\u3002\u672c\u8d28\u4e0a\u8fd9\u662f\u4e00\u4e2a\u504f\u4f53\u9a8c\u7c7b\u7684\u4ea7\u54c1\uff0c\u5728\u672a\u6765\u51e0\u5e74\uff0c\u6781\u7c73\u8fd8\u4f1a\u505a\u66f4\u591a\u7684\u4e8b\u60c5\u5728\u4ea7\u54c1\u5c55\u793a\u548c\u6d88\u8d39\u8005\u4f53\u9a8c\u4e0a\u3002<\/p>\n<p>\u4ece\u957f\u8fdc\u6765\u770b\uff0c\u672a\u6765\u7684\u65b9\u5411\u4e00\u5b9a\u662f\u6d41\u91cf\u5206\u6563\uff0c\u4ee5\u53ca\u5982\u4f55\u5728\u4e0d\u540c\u5730\u65b9\u628a\u4ea7\u54c1\u4e0e\u4eba\u7fa4\u505a\u66f4\u597d\u7684\u7ed3\u5408\uff0c\u8fd9\u662f\u54c1\u724c\u8981\u505a\u7684\u66f4\u91cd\u8981\u7684\u4e8b\u60c5\u3002<\/p>\n<p><b>\u521b\u7ef4\u7535\u89c6\u9996\u5e2d\u54c1\u724c\u5b98 \u5510\u6653\u4eae<\/b><span id=\"spanHghlt2c9c\">\u8ba4\u4e3a\uff0c<\/span>2021\u5e74\uff0c\u6574\u4e2a\u6d88\u8d39\u7535\u5b50\u884c\u4e1a\u90fd\u5448\u73b0\u51fa\u9ad8\u5f00\u4f4e\u8d70\u7684\u8d8b\u52bf\uff0c\u662f\u975e\u5e38\u8270\u96be\u7684\u4e00\u5e74\u3002\u521b\u7ef4\u7535\u89c6\u57282019\u5e74\u5f00\u542f\u4e86\u9ad8\u7aef\u5316\u3001\u79d1\u6280\u5316\u3001\u5e74\u8f7b\u5316\u7684\u54c1\u724c\u5347\u7ea7\uff0c\u5e0c\u671b\u4ee5\u9ad8\u7aef\u3001\u521b\u65b0\u7684\u4ea7\u54c1\u6491\u8d77\u884c\u4e1a\u7684\u4ef7\u503c\u7a7a\u95f4\uff0c\u5728\u9ad8\u7aef\u5e02\u573a\u5bfb\u6c42\u7a81\u7834\u3002\u4eca\u5e743\u6708\uff0c<span id=\"spanHghltdc89\">\u521b\u7ef4<\/span>\u5728\u4e0a\u6d77\u8fd9\u4e00\u6781\u5177\u4ee3\u8868\u6027\u7684\u5e02\u573a\u9996\u6b21\u8d85\u8fc7\u4e86\u67d0\u77e5\u540d\u65e5\u7cfb\u54c1\u724c\uff0c\u53d6\u5f97\u5e02\u5360\u7387\u7b2c\u4e00\uff0c\u8fd9\u4e5f\u662f<span id=\"spanHghlt326c\">\u521b\u7ef4<\/span>\u5728\u9ad8\u7aef\u5e02\u573a\u7684\u589e\u957f\u91cc\u7a0b\u7891\u4e4b\u4e00\u3002<\/p>\n<p>\u5728\u7528\u6237\u7684\u79c1\u57df\u8fd0\u8425\u65b9\u9762\uff0c<span id=\"spanHghlt326c\">\u521b\u7ef4<\/span>\u57282019\u5e74\u5c31\u5224\u65ad\uff0c\u5c5e\u4e8e\u8010\u6d88\u54c1\u7684\u7535\u89c6\u6d88\u8d39\u9891\u6b21\u76f8\u5bf9\u8f83\u4f4e\uff0c\u53ef\u79ef\u7d2f\u7684\u6570\u636e\u91cf\u8f83\u5c11\uff0c\u642d\u5efaCDP\u5341\u5206\u56f0\u96be\u3002\u8fd1\u4e00\u5e74\u6765\uff0c<span id=\"spanHghlt326c\">\u521b\u7ef4<\/span>\u901a\u8fc7\u5bf9\u817e\u8baf\u79c1\u57df\u5de5\u5177\u7684\u63a5\u89e6\uff0c\u53d1\u73b0\u5176\u4e0d\u4ec5\u80fd\u4e3a\u54c1\u724c\u65b9\u4e0e\u7528\u6237\u642d\u5efa\u66f4\u4fbf\u6377\u7684\u670d\u52a1\u3001\u5173\u6000\u3001\u9500\u552e\u8def\u5f84\uff0c\u8fd8\u80fd\u505a\u597d\u7528\u6237\u4fe1\u606f\u7559\u5b58\uff0c\u534f\u52a9\u54c1\u724c\u65b9\u63a8\u52a8\u4e0e\u7528\u6237\u4e4b\u95f4\u7684\u5468\u671f\u6027\u4e92\u52a8\u3002\u4f46\u5982\u4f55\u4ee5\u5408\u7406\u9891\u6b21\u548c\u6709\u6548\u5185\u5bb9\u4e0e\u7528\u6237\u6c9f\u901a\uff0c<span id=\"spanHghlt326c\">\u521b\u7ef4<\/span>\u8fd8\u5728\u8fdb\u4e00\u6b65\u7814\u7a76\u63a2\u7d22\u3002\u540c\u6837\uff0c<span id=\"spanHghlt326c\">\u521b\u7ef4<\/span>\u4e5f\u5728\u5c1d\u8bd5\u4f7f\u7528\u6296\u97f3\u7684\u79c1\u57df\uff0c\u5e0c\u671b\u591a\u65b9\u6570\u636e\u80fd\u591f\u6253\u901a\u3002<\/p>\n<p>\u5176\u5b9e\u76ee\u524d\u4e2d\u56fd\u7684\u6570\u5b57\u8425\u9500\u6280\u672f\u5df2\u7ecf\u9886\u5148\u4e8e\u5168\u7403\uff0c\u4f46\u505a\u54c1\u724c\u3001\u505a\u54c1\u6548\uff0c\u201c\u54c1\u201d\u6392\u5728\u66f4\u524d\u9762\u3002<span id=\"spanHghltf9f7\">\u5510\u6653\u4eae<\/span>\u8ba4\u4e3a\u5bf9\u54c1\u724c\u8425\u9500\u4eba\u800c\u8a00\uff0c\u6700\u9700\u8981\u4e0b\u529f\u592b\u7684\uff0c\u8fd8\u662f\u7814\u7a76\u505a\u597d\u54c1\u724c\u3002<\/p>\n<p><b><span id=\"spanHghlt5a95\">\u75ab\u60c5\u4e4b\u4e0b<\/span>\uff0c\u5927\u90e8\u5206\u4f01\u4e1a\u90fd\u52a0\u901f\u4e86\u81ea\u5df1\u7684\u6570\u5b57\u5316\u8f6c\u578b\uff0c\u90a3\u4e48\u4f01\u4e1a\u5230\u5e95\u8be5\u5982\u4f55\u505a\u6570\u5b57\u5316\uff1f<\/b><\/p>\n<p><b>\u817e\u8baf\u5e7f\u544a\u5e02\u573a\u90e8\u526f\u603b\u7ecf\u7406\/\u817e\u8baf\u667a\u6167\u96f6\u552e\u5e02\u573a\u526f\u603b\u88c1 \u5e38\u8d8a<\/b><span id=\"spanHghltd843\">\u8ba4\u4e3a\uff0c<\/span>\u9996\u5148\u5fc5\u987b\u8981\u6709\u8010\u5fc3\uff0c\u4ece\u642d\u5efa\u5230\u6210\u529f\u8fd0\u8425\uff0c\u662f\u9700\u8981\u65f6\u95f4\u7684\u3002<\/p>\n<p>\u5176\u6b21\u8981\u6ce8\u610f\u201c\u667a\u6167\u96f6\u552e\u7684\u56db\u529b\u589e\u957f\u6a21\u578b\u201d\u3002\u9996\u5148\u662f\u7ec4\u7ec7\u529b\uff0c\u4e0d\u4ec5\u4ec5\u662fCEO\u5de5\u7a0b\u4e0b\u7684\u7ec4\u7ec7\u4f18\u5316\uff0c\u8fd8\u6709\u5173\u952e\u7684\u4e0e\u7ecf\u9500\u5546\u4e0e\u95e8\u5e97\u7684\u5229\u76ca\u5206\u914d\u673a\u5236\uff1b\u4ea7\u54c1\u529b\uff0c\u5373\u4f01\u4e1a\u4eba\u3001\u8d27\u3001\u573a\u7684\u57fa\u5efa\u642d\u5efa\uff0c\u4ea7\u54c1\u4f53\u9a8c\u548c\u6709\u6548\u8fd0\u7ef4\uff1b\u8fd0\u8425\u529b\uff0c\u5373\u627e\u5230\u505a\u6570\u5b57\u5316\u8f6c\u578b\u7684\u5173\u952e\u8282\u70b9\u4e0e\u7a81\u7834\u53e3\uff0c\u800c\u8425\u9500\u5f80\u5f80\u5c31\u662f\u6700\u597d\u7684\u7a81\u7834\u53e3<span id=\"spanHghlt3ed6\">\u4e4b\u4e00<\/span>\uff1b\u7b2c\u56db\u662f\u5546\u54c1\u529b\uff0c\u5728\u516c\u53f8\u5185\u90e8\u627e\u5230\u4e00\u4e2a\u5c5e\u4e8e\u6570\u5b57\u5316\u7684\u5168\u65b0\u4e14\u6709\u6548\u7684\u5546\u4e1a\u6a21\u5f0f\uff0c\u5e76\u5728\u5c0f\u7a0b\u5e8f\u4e2d\u5b9e\u73b0\u4e0d\u4e00\u6837\u7684\u5546\u54c1\u8bbe\u7f6e\u3002<\/p>\n<p>\u81f3\u4e8e\u5927\u5bb6\u8c08\u7684\u6bd4\u8f83\u591a\u7684\u79c1\u57df\u7528\u6237\u6c60\uff0c\u53ef\u4ee5\u4ece\u56db\u4e2a\u89d2\u5ea6\u5224\u65ad\u5176\u4ef7\u503c\uff1a\u4e00\u662fA\uff0c Accessibility\uff0c\u5373\u53ef\u4ee5\u5f97\u5230\u4e14\u53ef\u4ee5\u5b9e\u73b0\u5168\u65b9\u4f4d\u6c9f\u901a\u7684\u6709\u6548\u5ba2\u6237\uff1b\u4e8c\u662fB\uff0c <span id=\"spanHghlt9e9a\">Bonding<\/span> strength\uff0c\u4e0e\u5ba2\u6237\u7684\u7d27\u5bc6\u6c9f\u901a\u548c\u4eb2\u5bc6\u611f\u4e5f\u5f88\u91cd\u8981\uff1b\u4e09\u662fC\uff0c Convertible\uff0c\u79c1\u57df\u4e0d\u4ec5\u6307\u7ebf\u4e0a\u79c1\u57df\u8fd0\u8425\uff0c\u6700\u597d\u662f\u5168\u57df\u7684\uff0c\u5168\u90e8\u7ebf\u4e0a\u7ebf\u4e0b\u7684\u95e8\u5e97\u90fd\u53ef\u4ee5\u901a\u8fc7\u79c1\u57df\u8fde\u63a5\uff1b\u56db\u662fD\uff0c Data drive\uff0c\u7528\u6570\u636e\u9a71\u52a8\u79c1\u57df\u8fd0\u8425\u3002\u603b\u4e4b\uff0c\u6bcf\u4e2a\u7528\u6237\u6c60\u5bf9\u5e94\u7684\u4ea7\u54c1\uff0c\u6bd4\u59821\u5bf9\u591a\u7684\u516c\u4f17\u53f7<span id=\"spanHghlt8a00\">\u3001<\/span>\u89c6\u9891\u53f7<span id=\"spanHghlt436c\">\u3001<\/span>\u793e\u7fa4\uff0c\u52301\u5bf91\u7684\u4f01\u4e1a\u5fae\u4fe1\u7b49\u7b49\uff0c\u90fd\u6709\u4e0d\u540c\u7684\u597d\u5904\uff0c\u4f46\u90fd\u5e94\u8be5\u628a\u6d45\u5173\u7cfb\u62c9\u5230\u4e2d\u5173\u7cfb\uff0c\u5f3a\u5173\u7cfb\uff0c\u505a\u6700\u5927\u7684\u4ef7\u503c\u653e\u5927\u5316\u3002<\/p>\n<p><b>\u8fbe\u80fd\u4e9a\u592a\u5927\u4e2d\u534e\u533aIT&amp;Data VP \u5f20\u6770<\/b><span id=\"spanHghltd843\">\u8ba4\u4e3a\uff0c<\/span>\u4ee5\u76ee\u524d\u7684\u4e2d\u56fd\u5546\u4e1a\u751f\u6001\u73af\u5883\u6765\u770b\uff0c\u4f01\u4e1a\u8981\u53d1\u5c55\uff0c\u505a\u6570\u5b57\u5316\u662f\u5fc5\u7136\u7684\u3002<\/p>\n<p><span 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