{"id":19261,"date":"2021-02-01T13:45:00","date_gmt":"2021-02-01T06:45:00","guid":{"rendered":"https:\/\/www.xinwengao.com\/cn\/pr\/2021020113450019261"},"modified":"2021-02-02T09:12:46","modified_gmt":"2021-02-02T01:12:46","slug":"2021%e5%b9%b4%e5%85%a8%e7%90%83%e5%93%81%e7%89%8c%e4%bb%b7%e5%80%bc500%e5%bc%ba%e6%a6%9c%e5%8d%95%e5%8f%91%e5%b8%83-%e7%a2%a7%e6%a1%82%e5%9b%ad%e8%bf%9e%e7%bb%ad%e4%ba%94%e5%b9%b4","status":"publish","type":"post","link":"https:\/\/www.xinwengao.com\/cn\/pr\/2021020113450019261","title":{"rendered":"\u201c2021\u5e74\u5168\u7403\u54c1\u724c\u4ef7\u503c500\u5f3a\u201d\u699c\u5355\u53d1\u5e03 \u78a7\u6842\u56ed\u8fde\u7eed\u4e94\u5e74\u5347\u81f3\u7b2c87\u4f4d"},"content":{"rendered":"<p><p>\u4f5b\u5c712021\u5e742\u67081\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; \u8fd1\u65e5\uff0c\u82f1\u56fd\u77e5\u540d\u54c1\u724c\u4ef7\u503c\u54a8\u8be2\u516c\u53f8Brand Finance\u53d1\u5e03\u201c2021\u5e74\u5168\u7403\u54c1\u724c\u4ef7\u503c500\u5f3a\u201d\u699c\u5355\uff0c\u78a7\u6842\u56ed\u96c6\u56e2<span id=\"spanHghlt4ac3\">\uff08HK:2007\uff09<\/span>\u6392\u540d\u81ea2017\u5e74\u4ee5\u6765\u5b9e\u73b0\u201c\u4e94\u8fde\u8df3\u201d\uff0c\u6301\u7eed\u6500\u5347\u81f3\u7b2c87\u4f4d\uff0c\u9996\u6b21\u8dfb\u8eab\u524d100\u4f4d\u3002<\/p>\n<p>Brand Finance\u662f\u4e16\u754c\u77e5\u540d\u7684\u72ec\u7acb\u54c1\u724c\u4ef7\u503c\u548c\u6218\u7565\u54a8\u8be2\u516c\u53f8\uff0c\u6bcf\u5e74\u4f1a\u5bf9\u5168\u7403\u6570\u5343\u4e2a\u77e5\u540d\u54c1\u724c\u8fdb\u884c\u8bc4\u4f30\uff0c\u201c\u5168\u7403\u54c1\u724c\u4ef7\u503c500\u5f3a\u201d\u662f\u5168\u7403\u552f\u4e00\u88ab\u56fd\u9645\u6807\u51c6\u59d4\u5458\u4f1aISO\u8ba4\u8bc1\u7684\u699c\u5355\uff0c\u5728\u56fd\u9645\u4e0a\u5177\u6709\u9ad8\u5ea6\u6743\u5a01\u6027\u3002\u8be5\u699c\u5355\u4e3b\u8981\u5bf9\u54c1\u724c\u8d44\u4ea7\u3001\u4f01\u4e1a\u8425\u4e1a\u6536\u5165\u7b49\u6307\u6807\u8fdb\u884c\u7efc\u5408\u8003\u91cf\uff0c\u5165\u56f4\u8be5\u699c\u5355\u7684\u54c1\u724c\u4e0d\u4ec5\u610f\u5473\u7740\u5177\u5907\u5f3a\u5927\u7684\u7efc\u5408\u5b9e\u529b\uff0c\u8fd8\u8bf4\u660e\u54c1\u724c\u4ef7\u503c\u83b7\u5f97\u56fd\u9645\u8ba4\u53ef\u3002<\/p>\n<p>\u62a5\u544a\u663e\u793a\uff0c2020\u5e74\u4e2d\u56fd\u54c1\u724c\u4ef7\u503c\u603b\u548c\u8fbe1.4\u4e07\u4ebf\u7f8e\u5143\uff0c\u7ea6\u5360\u5168\u7403\u54c1\u724c\u4ef7\u503c\u768420%\uff0c\u4f4d\u5217\u4e16\u754c\u524d\u4e09\uff0c\u5c55\u73b0\u4e2d\u56fd\u4f01\u4e1a\u65e5\u76ca\u5f3a\u5927\u7684\u54c1\u724c\u5f71\u54cd\u529b\u3002\u5176\u4e2d\uff0c\u78a7\u6842\u56ed\u7684\u54c1\u724c\u603b\u4ef7\u503c\u4e3a194.90\u4ebf\u7f8e\u5143\uff0c\u5e74\u589e\u957f\u738713.8%\u3002 <\/p>\n<p>\u4e00\u76f4\u4ee5\u6765\uff0c\u78a7\u6842\u56ed\u6301\u7eed\u7a33\u5065\u7ecf\u8425\uff0c\u5b9e\u73b0\u9ad8\u8d28\u91cf\u53d1\u5c55\u30022020\u5e74\uff0c\u78a7\u6842\u56ed\u8fde\u7eed\u56db\u5e74\u5165\u9009\u300a\u8d22\u5bcc\u300b\u4e16\u754c500\u5f3a\u699c\u5355\uff0c\u4f4d\u5217147\u540d\u5c45\u5168\u7403\u623f\u5730\u4ea7\u884c\u4e1a\u9996\u4f4d\uff1b\u8fdb\u5165\u300a\u798f\u5e03\u65af\u300b\u5168\u7403\u4e0a\u5e02\u516c\u53f82000\u5f3a\u699c\u5355\uff0c\u6392\u540d\u5b9e\u73b0\u8fde\u7eed11\u5e74\u63d0\u5347\uff0c\u4f4d\u5217\u7b2c111\u540d\u3002<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1077\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/1430113\/image.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image-163.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p>\u9ad8\u8d28\u91cf\u53d1\u5c55\u7684\u80cc\u540e\uff0c\u662f\u78a7\u6842\u56ed\u6df1\u8015\u65b0\u578b\u57ce\u9547\u5316\uff0c\u7acb\u8db3\u957f\u8fdc\uff0c\u8ffd\u6c42\u5168\u5468\u671f\u7efc\u5408\u7ade\u4e89\u529b\u7684\u63d0\u5347\u30022020\u5e74\uff0c\u78a7\u6842\u56ed\u96c6\u56e2\u53ca\u8054\u8425\u5408\u8425\u4f01\u4e1a\u9500\u552e\u4e1a\u7ee9\u7d2f\u8ba1\u5b9e\u73b0\u6743\u76ca\u9500\u552e\u91d1\u989d\u8fbe5706.6\u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f3.34%\u3002\u636e\u7b2c\u4e09\u65b9\u6570\u636e\u663e\u793a\uff0c\u78a7\u6842\u56ed\u5168\u53e3\u5f84\u9500\u552e\u989d\u7ee7\u7eed\u7a33\u5c45\u884c\u4e1a\u7b2c\u4e00\u3002\u6b64\u5916\uff0c\u78a7\u6842\u56ed\u8fd8\u5206\u522b\u83b7\u5f97\u7a46\u8fea\u548c\u60e0\u8a89\u4e24\u5bb6\u673a\u6784\u7684\u6295\u8d44\u7ea7\u8bc4\u7ea7\uff0c\u8fd9\u5728\u56fd\u5185\u6c11\u8425\u4f01\u4e1a\u4e2d\u5e76\u4e0d\u591a\u89c1\u30022021\u5e74\uff0c\u78a7\u6842\u56ed\u8fde\u7eed\u7b2c\u4e09\u5e74\u5c06\u201c\u5168\u7ade\u63d0\u5347\u201d\u4f5c\u4e3a\u5e74\u5ea6\u4e3b\u9898\uff0c\u5c06\u8fdb\u5165\u805a\u7126\u6df1\u8015\u3001\u63d0\u8d28\u589e\u6548\u3001\u5168\u7ade\u63d0\u5347\u7684\u53d1\u5c55\u65b0\u9636\u6bb5\u3002<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder0\">  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u4f5b\u5c712021\u5e742\u67081\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; \u8fd1\u65e5\uff0c\u82f1\u56fd\u77e5\u540d\u54c1\u724c\u4ef7\u503c\u54a8\u8be2\u516c\u53f8Brand Finance\u53d1\u5e03\u201c2021\u5e74\u5168\u7403\u54c1\u724c\u4ef7\u503c500\u5f3a\u201d\u699c\u5355\uff0c\u78a7\u6842\u56ed\u96c6\u56e2\uff08HK:2007\uff09\u6392\u540d\u81ea2017\u5e74\u4ee5\u6765\u5b9e\u73b0\u201c\u4e94\u8fde\u8df3\u201d\uff0c\u6301\u7eed\u6500\u5347\u81f3\u7b2c87\u4f4d\uff0c\u9996\u6b21\u8dfb\u8eab\u524d100\u4f4d\u3002 Brand Finance\u662f\u4e16\u754c\u77e5\u540d\u7684\u72ec\u7acb\u54c1\u724c\u4ef7\u503c\u548c\u6218\u7565\u54a8\u8be2\u516c\u53f8\uff0c\u6bcf\u5e74\u4f1a\u5bf9\u5168\u7403\u6570\u5343\u4e2a\u77e5\u540d\u54c1\u724c\u8fdb\u884c\u8bc4\u4f30\uff0c\u201c\u5168\u7403\u54c1\u724c\u4ef7\u503c500\u5f3a\u201d\u662f\u5168\u7403\u552f\u4e00\u88ab\u56fd\u9645\u6807\u51c6\u59d4\u5458\u4f1aISO\u8ba4\u8bc1\u7684\u699c\u5355\uff0c\u5728\u56fd\u9645\u4e0a\u5177\u6709\u9ad8\u5ea6\u6743\u5a01\u6027\u3002\u8be5\u699c\u5355\u4e3b\u8981\u5bf9\u54c1\u724c\u8d44\u4ea7\u3001\u4f01\u4e1a\u8425\u4e1a\u6536\u5165\u7b49\u6307\u6807\u8fdb\u884c\u7efc\u5408\u8003\u91cf\uff0c\u5165\u56f4\u8be5\u699c\u5355\u7684\u54c1\u724c\u4e0d\u4ec5\u610f\u5473\u7740\u5177\u5907\u5f3a\u5927\u7684\u7efc\u5408\u5b9e\u529b\uff0c\u8fd8\u8bf4\u660e\u54c1\u724c\u4ef7\u503c\u83b7\u5f97\u56fd\u9645\u8ba4\u53ef\u3002 \u62a5\u544a\u663e\u793a\uff0c2020\u5e74\u4e2d\u56fd\u54c1\u724c\u4ef7\u503c\u603b\u548c\u8fbe1.4\u4e07\u4ebf\u7f8e\u5143\uff0c\u7ea6\u5360\u5168\u7403\u54c1\u724c\u4ef7\u503c\u768420%\uff0c\u4f4d\u5217\u4e16\u754c\u524d\u4e09\uff0c\u5c55\u73b0\u4e2d\u56fd\u4f01\u4e1a\u65e5\u76ca\u5f3a\u5927\u7684\u54c1\u724c\u5f71\u54cd\u529b\u3002\u5176\u4e2d\uff0c\u78a7\u6842\u56ed\u7684\u54c1\u724c\u603b\u4ef7\u503c\u4e3a194.90\u4ebf\u7f8e\u5143\uff0c\u5e74\u589e\u957f\u738713.8%\u3002 \u4e00\u76f4\u4ee5\u6765\uff0c\u78a7\u6842\u56ed\u6301\u7eed\u7a33\u5065\u7ecf\u8425\uff0c\u5b9e\u73b0\u9ad8\u8d28\u91cf\u53d1\u5c55\u30022020\u5e74\uff0c\u78a7\u6842\u56ed\u8fde\u7eed\u56db\u5e74\u5165\u9009\u300a\u8d22\u5bcc\u300b\u4e16\u754c500\u5f3a\u699c\u5355\uff0c\u4f4d\u5217147\u540d\u5c45\u5168\u7403\u623f\u5730\u4ea7\u884c\u4e1a\u9996\u4f4d\uff1b\u8fdb\u5165\u300a\u798f\u5e03\u65af\u300b\u5168\u7403\u4e0a\u5e02\u516c\u53f82000\u5f3a\u699c\u5355\uff0c\u6392\u540d\u5b9e\u73b0\u8fde\u7eed11\u5e74\u63d0\u5347\uff0c\u4f4d\u5217\u7b2c111\u540d\u3002 \u9ad8\u8d28\u91cf\u53d1\u5c55\u7684\u80cc\u540e\uff0c\u662f\u78a7\u6842\u56ed\u6df1\u8015\u65b0\u578b\u57ce\u9547\u5316\uff0c\u7acb\u8db3\u957f\u8fdc\uff0c\u8ffd\u6c42\u5168\u5468\u671f\u7efc\u5408\u7ade\u4e89\u529b\u7684\u63d0\u5347\u30022020\u5e74\uff0c\u78a7\u6842\u56ed\u96c6\u56e2\u53ca\u8054\u8425\u5408\u8425\u4f01\u4e1a\u9500\u552e\u4e1a\u7ee9\u7d2f\u8ba1\u5b9e\u73b0\u6743\u76ca\u9500\u552e\u91d1\u989d\u8fbe5706.6\u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f3.34%\u3002\u636e\u7b2c\u4e09\u65b9\u6570\u636e\u663e\u793a\uff0c\u78a7\u6842\u56ed\u5168\u53e3\u5f84\u9500\u552e\u989d\u7ee7\u7eed\u7a33\u5c45\u884c\u4e1a\u7b2c\u4e00\u3002\u6b64\u5916\uff0c\u78a7\u6842\u56ed\u8fd8\u5206\u522b\u83b7\u5f97\u7a46\u8fea\u548c\u60e0\u8a89\u4e24\u5bb6\u673a\u6784\u7684\u6295\u8d44\u7ea7\u8bc4\u7ea7\uff0c\u8fd9\u5728\u56fd\u5185\u6c11\u8425\u4f01\u4e1a\u4e2d\u5e76\u4e0d\u591a\u89c1\u30022021\u5e74\uff0c\u78a7\u6842\u56ed\u8fde\u7eed\u7b2c\u4e09\u5e74\u5c06\u201c\u5168\u7ade\u63d0\u5347\u201d\u4f5c\u4e3a\u5e74\u5ea6\u4e3b\u9898\uff0c\u5c06\u8fdb\u5165\u805a\u7126\u6df1\u8015\u3001\u63d0\u8d28\u589e\u6548\u3001\u5168\u7ade\u63d0\u5347\u7684\u53d1\u5c55\u65b0\u9636\u6bb5\u3002&hellip; <a class=\"read-more\" href=\"https:\/\/www.xinwengao.com\/cn\/pr\/2021020113450019261\">Read More<\/a><\/p>\n","protected":false},"author":556,"featured_media":19264,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1965],"tags":[],"class_list":["post-19261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partnerships"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/posts\/19261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/users\/556"}],"replies":[{"embeddable":true,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/comments?post=19261"}],"version-history":[{"count":1,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/posts\/19261\/revisions"}],"predecessor-version":[{"id":19263,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/posts\/19261\/revisions\/19263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/media\/19264"}],"wp:attachment":[{"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/media?parent=19261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/categories?post=19261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.xinwengao.com\/cn\/wp-json\/wp\/v2\/tags?post=19261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}