{"id":100391,"date":"2023-12-06T19:55:00","date_gmt":"2023-12-06T12:55:00","guid":{"rendered":"https:\/\/www.xinwengao.com\/cn\/pr\/20231206195500100391"},"modified":"2023-12-06T22:16:56","modified_gmt":"2023-12-06T14:16:56","slug":"%e8%81%9a80%e5%93%81%e7%89%8c%e4%bb%a3%e8%a1%a8%ef%bc%8c%e7%ac%ac%e5%85%ab%e5%b1%8a%e7%81%b5%e7%9c%b8%e5%a4%a7%e8%b5%8f-morketing-summit-2023%e4%ba%8e%e4%b8%8a%e6%b5%b7%e6%88%90%e5%8a%9f","status":"publish","type":"post","link":"https:\/\/www.xinwengao.com\/cn\/pr\/20231206195500100391","title":{"rendered":"\u805a80+\u54c1\u724c\u4ee3\u8868\uff0c\u7b2c\u516b\u5c4a\u2022\u7075\u7738\u5927\u8d4f Morketing Summit 2023\u4e8e\u4e0a\u6d77\u6210\u529f\u53ec\u5f00\uff01"},"content":{"rendered":"<p><p><span class=\"legendSpanClass\">\u4e0a\u6d77<\/span><span class=\"legendSpanClass\">2023\u5e7412\u67086\u65e5<\/span> <span>\/\u7f8e\u901a\u793e\/ &#8212; 11<\/span><span>\u6708<\/span><span>29<\/span><span>\u3001<\/span><span>30<\/span><span>\u65e5\uff0c\u7b2c\u516b\u5c4a<\/span><span>&middot;<\/span><span>\u7075\u7738\u5927\u8d4f<\/span><span>Morketing Summit<\/span><span>\u5728\u4e2d\u56fd<\/span><span>&middot;<\/span><span>\u4e0a\u6d77\u6210\u529f\u53ec\u5f00\u3002<\/span><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder4757\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2294234\/image_1.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_1-3797.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><span>\u7b2c\u516b\u5c4a\u7075\u7738\u5927\u8d4f\u4ee5\u300c\u56de\u5f52\u300d\u4e3a\u4e3b\u9898\uff0c\u56f4\u7ed5<\/span><span>\u201c<\/span><span>\u6df1\u8015\u56fd\u5185\u5e02\u573a<\/span><span>&middot;<\/span><span>\u56de\u5f52<\/span><span>\u201d<\/span><span>\u4e0e<\/span><span>\u201c<\/span><span>\u653e\u773c\u5168\u7403\u6218\u7565<\/span><span>&middot;<\/span><span>\u672a\u6765<\/span><span>\u201d<\/span><span>\u4e24\u5927\u4e3b\u9898\u65e5\uff0c\u5171\u8bbe<\/span><span>7<\/span><span>\u4e2a\u5206\u4f1a\u573a\uff0c\u5f00\u5c55\u4e86\u4e3a\u671f\u4e24\u5929\u7684\u8bae\u7a0b\u3002\u5927\u4f1a\u805a\u96c6<\/span><span>80<\/span><span>\u4f4d<\/span><span>+<\/span><span>\u5168\u7403\u8425\u9500\u5546\u4e1a\u751f\u6001\u9ad8\u7ba1\u8fdb\u884c\u4e3b\u65e8\u5206\u4eab\u548c<\/span><span>panel<\/span><span>\u8ba8\u8bba\uff0c\u53c2\u4f1a\u8005\u9ad8\u8fbe<\/span><b><span>2000+<\/span><\/b><span>\u884c\u4e1a\u4ece\u4e1a\u8005\u3002<\/span><\/p>\n<p><span>\u4e3a\u63d0\u5347\u4f18\u8d28\u4f9b\u7ed9\uff0c\u6253\u9020\u54c1\u724c\u77e9\u9635\uff0c\u51dd\u805a\u54c1\u724c\u529b\u91cf\uff0c<\/span><span>\u201c<\/span><span>\u7b2c\u516b\u5c4a<\/span><span>&middot;<\/span><span>\u7075\u7738\u5927\u8d4f<\/span><span> Morketing Summit 2023\u201d<\/span><span>\u4ee5<\/span><span>\u201c<\/span><span>\u56de\u5f52<\/span><span>\u201d<\/span><span>\u4e3a\u6838\u5fc3\uff0c\u9080\u8bf7\u51fa\u6d77\u3001\u65b0\u6d88\u8d39\u3001<\/span><span>AIGC<\/span><span>\u4e0e\u5e94\u7528\u5a31\u4e50\u3001\u6e20\u9053\u7b56\u7565\u7b49\u4e0d\u540c\u8d5b\u9053\u7684\u884c\u4e1a<\/span><span>Top\u201c<\/span><span>\u73a9\u5bb6<\/span><span>\u201d<\/span><span>\uff0c\u5e26\u6765\u7684\u6700\u4e13\u4e1a\u3001\u6700\u72ec\u5230\u3001\u6700\u591a\u5143\u5316\u7684\u884c\u4e1a\u6d1e\u5bdf\u3002<\/span><\/p>\n<p class=\"prntac\"><b><span>\u8425\u9500\u5546\u4e1a\u7684\u56de\u5f52<\/span><\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2615\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2294235\/image_2.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_2-3159.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><span>11<\/span><span>\u6708<\/span><span>29<\/span><span>\u65e5\uff0c\u4f5c\u4e3a\u4e3b\u529e\u65b9<\/span><span>Morketing<\/span><span>\u521b\u59cb\u4eba\u517c<\/span><span>CEO<\/span><span>\u66fe\u5de7\u5728\u6d3b\u52a8\u5f00\u5e55\u65f6\u81f4\u8f9e\uff0c\u5979\u8868\u793a\uff0c\u4eca\u5e74\u4e3b\u9898\u6e90\u4e8e\u670b\u53cb\u7684\u4e00\u53e5\u8bdd\u3002\u4ed6\u4ece\u621b\u7eb3\u56de\u6765\u544a\u8bc9\u6211\uff0c\u56fd\u5185\u7684\u8425\u9500\u5df2\u7ecf\u5377\u5230\u6781\u81f4\uff0c\u5927\u5bb6\u5e94\u8be5<\/span><span>\u201c<\/span><span>\u56de\u5f52\u5e38\u8bc6<\/span><span>\u201d<\/span><span>\u3002\u8fd9\u4e00\u53e5\u8bdd\u8ba9\u6211\u51b3\u5b9a\u4eca\u5e74\u7684\u4e3b\u9898\u662f<\/span><span>\u201c<\/span><span>\u56de\u5f52<\/span><span>\u201d<\/span><span>\u3002\u660e\u5e74\u662f<\/span><span>Morketing<\/span><span>\u7684\u5341\u5468\u5e74\uff0c\u6211\u4eec\u4e5f\u5728\u601d\u8003\u8981\u56de\u5f52\u4ec0\u4e48\u3002<\/span><\/p>\n<p><span>\u7075\u7738\u5927\u8d4f\u7684\u56de\u5f52\u5305\u542b\u56db\u4e2a\u65b9\u9762\uff1a<\/span><\/p>\n<p><span>\u201c<\/span><span>\u597d\u7684\u601d\u60f3<\/span><span>\u201d<\/span><span>\uff1a\u5b9d\u6d01\u6bcf\u5e74\u6765<\/span><span>Morketing<\/span><span>\u5927\u4f1a\u524d\uff0c\u90fd\u4f1a\u7528<\/span><span>20<\/span><span>\u591a\u5929\u65f6\u95f4\u63a2\u8ba8\u6f14\u8bb2\u4e3b\u9898\u3002\u524d\u4e9b\u5e74\u5b9d\u6d01\u5728<\/span><span>Morketing<\/span><span>\u4e0a\u7684\u5206\u4eab\u6210\u4e86\u5927\u7206\u6b3e\uff0c\u5355\u7bc7\u9605\u8bfb\u91cf<\/span><span>10<\/span><span>\u4e07<\/span><span>+<\/span><span>\u3002<\/span><\/p>\n<p><span>\u201c<\/span><span>\u4ef7\u503c\u8fde\u63a5<\/span><span>\u201d<\/span><span>\uff1a\u4f01\u4e1a\u53d1\u5c55\u9700\u8981\u4e0a\u4e0b\u6e38\u7684\u4f19\u4f34\uff0c\u8fde\u63a5\u7684\u5bc6\u5ea6\u548c\u5e7f\u5ea6\u51b3\u5b9a\u4e00\u4e2a\u4f01\u4e1a\u7684\u95e8\u69db\u3002\u6211\u4eec\u5e0c\u671b\u80fd\u591f\u63d0\u4f9b\u7ed9\u4f01\u4e1a\u6216\u8005\u884c\u4e1a\u5e02\u573a\u66f4\u597d\u7684\u4ef7\u503c\u8fde\u63a5\u3002<\/span><\/p>\n<p><span>\u201c<\/span><span>\u8d8b\u52bf\u672a\u6765<\/span><span>\u201d<\/span><span>\uff1a\u9884\u89c1\u8d8b\u52bf\u624d\u80fd\u4f53\u73b0\u884c\u4e1a\u4ef7\u503c\u3002<\/span><\/p>\n<p><span>\u201c<\/span><span>\u5065\u5eb7\u751f\u6001<\/span><span>\u201d<\/span><span>\uff1a\u5171\u5851\u5065\u5eb7\u7684\u884c\u4e1a\u751f\u6001\uff0c\u8fd9\u662f\u6211\u4eec\u505a<\/span><span>Morketing<\/span><span>\u7684\u521d\u5fc3\u3002\u6700\u540e\uff0c\u611f\u8c22\u5927\u5bb6\u6301\u7eed\u5173\u6ce8<\/span><span>Morketing<\/span><span>\u548c\u7075\u7738\u5927\u8d4f\uff01<\/span><\/p>\n<p class=\"prntac\"><b><span>\u591a\u65b9\u5bf9\u8bdd\u5206\u4eab\uff0c\u63a2\u5bfb<\/span><\/b><b><span>\u201c<\/span><\/b><b><span>\u56de\u5f52<\/span><\/b><b><span>\u201d<\/span><\/b><b><span>\u7684\u529b\u91cf<\/span><\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder5924\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2294236\/image_3.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_3-2313.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><span>\u5927\u4f1a\u73b0\u573a\uff0c\u56fd\u9645\u77e5\u540d\u54c1\u724c\u3001\u4e2d\u56fd\u5168\u7403\u5316\u54c1\u724c\u3001\u4e2d\u56fd\u65b0\u9510\u54c1\u724c\u3001\u4e2d\u56fd\u7ecf\u5178\u96c6\u56e2\u54c1\u724c\u4ee5\u53ca\u8425\u9500\u5546\u4e1a\u6574\u4e2a\u751f\u6001\u4e0a\u4e0b\u6e38\u7684\u53c2\u4e0e\u8005\u7b49\u8fd1\u767e\u4f4d\u54c1\u724c\u65b9\u9ad8\u7ba1\u53d7\u9080\u53c2\u4e0e\u8bba\u575b\u7814\u8ba8\uff0c<\/span><span>\u201c<\/span><span>\u56de\u5f52<\/span><span>\u201d<\/span><span>\u4f5c\u4e3a\u672c\u5c4a\u5927\u4f1a\u4e3b\u9898\uff0c\u4e5f\u662f\u8d85<\/span><span>500<\/span><span>\u4e2a\u5728\u573a\u54c1\u724c\u91cd\u70b9\u8ba8\u8bba\u7684\u6838\u5fc3\u8bae\u9898\u3002\u6d3b\u52a8\u671f\u95f4\u5171\u5c55\u5f00<\/span><span>30<\/span><span>\u4f59\u573a\u4e3b\u9898\u8bba\u575b\u548c\u5706\u684c\u8ba8\u8bba\uff0c\u4e14\u6bcf\u5929\u5e73\u884c\u4e3e\u529e\u591a\u4e2a\u9ad8\u7aef\u95ed\u95e8\u4e3b\u9898\u4f1a\u3002\u6b64\u5916\uff0c\u73b0\u573a\u6709<\/span><span>2000<\/span><span>\u4f59\u4e2a\u54c1\u724c\u751f\u6001\u4f19\u4f34\u51fa\u5e2d\u8bba\u575b\u6d3b\u52a8\u3002<\/span><\/p>\n<p><b><span>\u5b9d\u6d01\u3001\u6b27\u83b1\u96c5\u3001\u5947\u745e\u6377\u8c79\u8def\u864e\u3001\u4fdd\u4e50\u529b\u52a0\uff08\u4e2d\u56fd\uff09\u3001<\/span><\/b><b><span>LVMH<\/span><\/b><b><span>\u3001\u5361\u592b\u4ea8\u6c0f\u3001\u4ebf\u6ecb\u4e2d\u56fd\u3001\u4f0a\u5229\u3001\u8499\u725b\u3001\u767d\u8c61\u3001\u4e0a\u6d77\u5bb6\u5316\u3001\u738b\u8001\u5409\u3001\u6d77\u5e95\u635e\u7b49\u5916\u4f01\u548c\u6210\u719f\u54c1\u724c<\/span><\/b><span>\u7684\u5e2d\u4f4d\u3002\u6d88\u8d39\u5e02\u573a\u53bb\u4f2a\u5b58\u771f\uff0c\u6211\u4eec\u5e0c\u671b\u4ece\u7a7f\u8d8a\u5468\u671f\u7684\u5916\u4f01\u548c\u6210\u719f\u54c1\u724c\u8eab\u4e0a\uff0c\u6c72\u53d6\u5230\u5e95\u6c14\u548c\u517b\u5206\u3002<\/span><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder3335\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2294237\/image_4.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_4-781.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><span>\u5728<\/span><span>11<\/span><span>\u6708<\/span><span>29<\/span><span>\u65e5\u5b8f\u89c2\u8bba\u575b\uff1a\u6df1\u8015\u56fd\u5185\u5e02\u573a<\/span><span>&middot;<\/span><span>\u56de\u5f52\u7684\u8ba8\u8bba\u4e2d\u3002<b>\u5b9d\u6d01\u5927\u4e2d\u534e\u533a\u96c6\u56e2\u6218\u7565\u8425\u9500\u4e8b\u4e1a\u7fa4\u8d1f\u8d23\u4eba\u3001\u96c6\u56e2\u526f\u603b\u88c1\u6768\u7ee7\u7ea2\u8868\u793a<\/b>\uff0c\u6211\u4eec\u7684\u53ef\u6301\u7eed\u589e\u957f\uff0c\u6765\u6e90\u4e8e\u5f15\u9886\u54c1\u7c7b\u7684\u589e\u957f\u3002\u7a7f\u8d8a\u7ecf\u6d4e\u5468\u671f\uff0c\u5b9e\u73b0\u57fa\u4e1a\u957f\u9752\uff0c\u6700\u91cd\u8981\u7684\u7740\u773c\u70b9\u548c\u805a\u7126\u5c31\u662f\u6253\u9020\u6d88\u8d39\u8005\u5fc3\u4e2d\u9996\u9009\u7684\u631a\u7231\u54c1\u724c\uff0c\u8fd9\u4e5f\u662f\u53ef\u6301\u7eed\u589e\u957f\u7684\u6e90\u6cc9\u548c\u9a71\u52a8\u529b\u3002\u6211\u4eec\u6240\u6709\u7684\u54c1\u724c\u90fd\u59cb\u4e8e\u540c\u6837\u7684\u4f7f\u547d\u548c\u521d\u5fc3\uff0c\u5c31\u662f\u66f4\u597d\u5730\u670d\u52a1\u597d\u4e2d\u56fd\u6d88\u8d39\u8005\u3002\u6253\u9020\u631a\u7231\u54c1\u724c\uff0c\u5f15\u9886\u54c1\u7c7b\u589e\u957f\uff0c\u6700\u91cd\u8981\u7684\u662f\u4ee5\u670d\u52a1\u597d\u6d88\u8d39\u8005\u4e3a\u4f7f\u547d\u548c\u56db\u4e2a\u575a\u6301\uff1a<\/span><span><\/p>\n<p><\/span><span>\u7b2c\u4e00\uff0c\u575a\u6301\u628a\u6d88\u8d39\u8005\u653e\u5728\u6240\u6709\u51b3\u7b56\u7684\u4e2d\u5fc3\u3002<\/span><span><br \/><\/span><span>\u7b2c\u4e8c\uff0c\u575a\u6301\u8ffd\u6c42\u5353\u8d8a\uff0c\u6301\u7eed\u521b\u65b0\u3002<\/span><span><br \/><\/span><span>\u7b2c\u4e09\uff0c\u575a\u6301\u54c1\u724c\u5efa\u8bbe\u4e0d\u662f\u6210\u672c\uff0c\u800c\u662f\u6295\u8d44\u3002<\/span><span><br \/><\/span><span>\u7b2c\u56db\uff0c\u575a\u6301\u957f\u671f\u4e3b\u4e49\u3002<\/span><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder5740\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2294238\/image_5.html\" target=\"_blank\" rel=\"nofollow noopener\"><img decoding=\"async\" src=\"https:\/\/www.xinwengao.com\/cn\/wp-content\/uploads\/image_5-473.jpg\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/p><\/div>\n<p><span>\u5728<\/span><span>11<\/span><span>\u6708<\/span><span>30<\/span><span>\u65e5<b>\u5b8f\u89c2\u8bba\u575b\uff1a\u653e\u773c\u5168\u7403\u5e02\u573a<\/b><\/span><b><span>&middot;<\/span><\/b><b><span>\u672a\u6765\u7684\u8ba8\u8bba\u4e2d<\/span><\/b><b><span>usmile<\/span><\/b><b><span>\u7b11\u5bb9\u52a0<\/span><\/b><b><span>CMO<\/span><\/b><b><span>\u738b\u607a\u5f3a\u8c03\uff0c\u5728\u7ecf\u6d4e\u5168\u7403\u5316\u8fc7\u7a0b\u4e2d\uff0c\u6709\u5f88\u591a\u6210\u719f\u54c1\u724c\u8fdb\u5165\u5230\u4e2d\u56fd\uff0c\u4e5f\u6709\u5f88\u591a\u54c1\u724c\u670d\u52a1\u597d\u672c\u571f\u7528\u6237\u540e\u53cd\u5411\u8f93\u51fa\u5230\u5168\u7403\uff0c<\/span><\/b><b><span>usmile<\/span><\/b><b><span>\u7b11\u5bb9\u52a0\u5c31\u662f\u540e\u9762\u8fd9\u6837\u7684\u54c1\u724c\u3002\u5f52\u7ed3\u6d77\u5916\u589e\u957f\u7684\u6838\u5fc3\u56e0\u7d20\uff0c\u6211\u4eec\u53d1\u73b0\uff0c\u53ea\u6709\u7ed9\u6d88\u8d39\u8005\u521b\u9020\u65b0\u7684\u54c1\u7c7b\u548c\u4ea7\u54c1\u7684\u4ef7\u503c\uff0c\u624d\u80fd\u66f4\u5feb\u5730\u83b7\u53d6\u5230\u6d88\u8d39\u5e02\u573a\u7684\u589e\u957f\u3002\u6211\u4eec\u7684\u505a\u6cd5\uff0c\u4e3b\u8981\u4f53\u73b0\u5728\u4ee5\u4e0b\u4e09\u65b9\u9762\uff1a<\/span><\/b><\/p>\n<p><span>\u7b2c\u4e00\uff0c\u4ea7\u54c1\u8425\u9500\u7684\u672c\u5730\u5316\u3002<\/span><span><br \/><\/span><span>\u7b2c\u4e8c\uff0c\u5185\u5bb9\u79cd\u8349\u672c\u571f\u5316\u3002<\/span><span><br \/><\/span><span>\u7b2c\u4e09\uff0c\u6e20\u9053\u7684\u8425\u9500\u672c\u5730\u5316\u3002<\/span><\/p>\n<p><span>\u9664\u6b64\u4e4b\u5916\uff0c\u5728\u65b0\u54c1\u724c\u8fd9\u8fb9\uff0c\u8ffd\u89c5\u79d1\u6280\u3001\u9ad8\u68b5\u3001\u5b8c\u7f8e\u65e5\u8bb0\u3001\u9e92\u76db\u79d1\u6280\u3001\u738b\u5c0f\u5364\u3001\u5154\u5934\u5988\u5988\u3001<\/span><span>\u6781\u7c73\u79d1\u6280\u3001<\/span><span>PMPM<\/span><span>\u3001\u67e0\u5b63\u3001\u7238\u7238\u7cd6\u3001\u9047\u89c1\u5c0f\u9762\u7b49\u65b0\u5174\u54c1\u724c\u4e5f\u5728\u73b0\u573a\u5206\u4eab\u4e86\u81ea\u5df1\u7684\u6210\u957f\u6545\u4e8b\uff0c\u4ece\u4ea7\u54c1\u3001\u6587\u5316\u3001\u8425\u9500\u3001\u4f9b\u5e94\u94fe\u6253\u9020\u3001\u6570\u5b57\u5316\u3001\u7528\u6237\u8fd0\u8425\u7b49\u7ef4\u5ea6\uff0c\u5206\u4eab\u4e86\u81ea\u5df1\u7684\u54c1\u724c\u6545\u4e8b\u3002\u5404\u54c1\u724c\u5609\u5bbe\u4ee3\u8868\u56f4\u7ed5\u81ea\u8eab\u5982\u4f55\u4ece\u4e2d\u56fd\u4ea7\u54c1\u8d70\u5411\u4e2d\u56fd\u54c1\u724c\u7684\u5e95\u5c42\u903b\u8f91\u8fdb\u884c\u5206\u4eab\uff0c\u5c31\u5982\u4f55\u9002\u5e94\u5e02\u573a\u53d1\u5c55\uff0c\u4e0d\u540c\u8d5b\u9053\u5982\u4f55\u7a81\u56f4\u53d1\u8868\u7cbe\u5f69\u770b\u6cd5\u3002<\/span><\/p>\n<p><span>\u5728\u56fd\u5185\u5e73\u53f0\u548c\u6e20\u9053\u8fd9\u8fb9\uff0c<\/span><span>Morketing<\/span><span>\u9080\u8bf7\u4e86\u5305\u62ec\u6296\u97f3\u751f\u6d3b\u670d\u52a1\u3001\u817e\u8baf\u5e7f\u544a\u3001\u5c0f\u7ea2\u4e66\u3001\u5fae\u535a\u3001\u6dd8\u5b9d\u5929\u732b\u4ee5\u53ca<\/span><span>B<\/span><span>\u7ad9\u5728\u5185\u7684\u591a\u5bb6\u5934\u90e8\u5e73\u53f0\uff0c\u5728\u6d77\u5916\u5e02\u573a\uff0c<\/span><span>Google<\/span><span>\u3001\u5fae\u8f6f\u5e7f\u544a\u3001<\/span><span>Meta<\/span><span>\u548c<\/span><span>Amazon<\/span><span>\u5728\u73b0\u573a\u5206\u4eab\u4e86\u4e0a\u5c06\u4e2d\u56fd\u5de5\u5382\u53d8\u6210\u4e2d\u56fd\u54c1\u724c\u7684\u6d77\u5916\u8425\u9500\u65b0\u601d\u8def\u3002\u6700\u7ec8<\/span><span>\u4ece\u5e73\u53f0\u7b56\u7565\u7684\u89d2\u5ea6\u6765\u5177\u4f53\u5206\u4eab\u5982\u4f55\u501f\u52bf\u6e20\u9053\u529b\u91cf\uff0c\u5b8c\u6210\u8d4b\u80fd\u589e\u957f\uff0c\u6253\u9020\u73b0\u8c61\u7ea7\u8425\u9500\u6a21\u5f0f\u6253\u5f00\u65b0\u601d\u8def\u3002<\/span><\/p>\n<p><span>\u4f5c\u4e3a\u751f\u6210\u5f0f<\/span><span>AI<\/span><span>\u843d\u5730\u5546\u7528\u6700\u524d\u6cbf\u9635\u5730\u4e4b\u4e00\uff0c\u6570\u5b57\u8425\u9500\u9886\u57df\u4e5f\u53d1\u751f\u4e86\u7ffb\u5929\u8986\u5730\u7684\u53d8\u9769\u3002\u56e0\u6b64\u6211\u4eec\u8bf7\u6765\u4e86\u90a3\u4e9b\u5728\u8be5\u9886\u57df\u9887\u6709\u5efa\u6811\u4e14\u5df2\u7ecf\u6709\u4e00\u5b9a\u6210\u679c\u7684\u4f01\u4e1a\uff1a\u767e\u5ea6\u3001<\/span><span>360<\/span><span>\u96c6\u56e2\u3001<\/span><span>LVMH<\/span><span>\u3001\u84dd\u8272\u5149\u6807\u3001\u4fdd\u4e50\u529b\u52a0\uff08\u4e2d\u56fd\uff09\u3001\u868a\u5b50\u4f1a\u3001\u96c6\u5ea6\uff5c\u6781\u8d8a\u6c7d\u8f66\u3001\u5361\u592b\u4ea8\u6c0f\u3001\u4f0a\u5229\u96c6\u56e2\u548c\u6df1\u6f14\u667a\u80fd\u6765\u5206\u4eab\u4ed6\u4eec\u5173\u4e8e<\/span><span>AI<\/span><span>\u4e0e\u54c1\u724c\u76f8\u7ed3\u5408\u7684\u65b0\u5e72\u8d27\u3002<\/span><\/p>\n<p><span>\u6e38\u620f\u4f5c\u4e3a\u6570\u5b57\u8425\u9500\u4e00\u76f4\u4ee5\u6765\u7684\u91cd\u8981\u7ec4\u6210\u90e8\u5206\uff0c\u6211\u4eec\u5e0c\u671b\u901a\u8fc7\u672c\u6b21\u7684\u6d3b\u52a8\uff0c\u4ece\u4e0d\u540c\u7ef4\u5ea6\u3001\u4e0d\u540c\u89d2\u5ea6\u8fdb\u884c\u89c2\u70b9\u7684\u78b0\u649e\uff0c\u63a2\u8ba8\u6e38\u620f\u884c\u4e1a\u7684\u53d1\u5c55\u548c\u4e70\u91cf\u6253\u6cd5\u7684\u65b0\u65b9\u5411\uff0c\u800c\u5728\u73b0\u573a<\/span><b><span>Google<\/span><\/b><b><span>\u3001\u82f1\u96c4\u6e38\u620f\u3001\u9886\u6c1a\u79d1\u6280\u3001<\/span><\/b><b><span>Lion Studios<\/span><\/b><b><span>\u3001\u54c8\u4e50\u6c83\u5fb7\u3001<\/span><\/b><b><span>TapTap<\/span><\/b><b><span>\u3001\u6e38\u65cf\u3001\u4e00\u5e2d\u4e92\u5a31<\/span><\/b><span>\u7684\u4ee3\u8868\uff0c\u8bdd\u9898\u5185\u5bb9\u8986\u76d6\u5404\u79cd\u7c7b\u578b\u6e38\u620f\uff0c\u4ece\u56fd\u5185\u5230\u51fa\u6d77\uff0c\u4e00\u6b21\u4e3a\u4f60\u5949\u4e0a\u591a\u5c42\u6b21\u591a\u65b9\u4f4d\u7684\u5185\u5bb9\u76db\u5bb4\u3002<\/span><\/p>\n<p><span>\u5927\u4f1a\u73b0\u573a\uff0c\u7531<\/span><span>Morketing Research<\/span><span>\u51fa\u54c1\u7684\u300a<\/span><span>2023-2024<\/span><span>\u54c1\u724c\u5168\u7403\u5316\u767d\u76ae\u4e66\uff1a\u6df1\u5ea6\u5168\u7403\u5316\u300b\u6b63\u5f0f\u53d1\u5e03\uff0c\u62a5\u544a\u68b3\u7406\u4e86<\/span><span>100<\/span><span>\u591a\u5bb6\u4f01\u4e1a\u4ece\u4eca\u5e74<\/span><span>1<\/span><span>\u6708\u5230<\/span><span>10<\/span><span>\u6708\u7684\u6295\u878d\u8d44\u60c5\u51b5\uff0c\u8986\u76d6\u4e86<\/span><span>14<\/span><span>\u5927\u884c\u4e1a\u7c7b\u76ee\uff0c\u5168\u9762\u6d1e\u5bdf<\/span><span>2023<\/span><span>\u5e74\u54c1\u724c\u5168\u7403\u5316\u8d8b\u52bf\u548c\u65b9\u5411\uff0c\u4e3a\u51fa\u6d77\u4f01\u4e1a\u6307\u660e\u65b9\u5411\u3002<\/span><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder0\">  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u4e0a\u6d772023\u5e7412\u67086\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; 11\u670829\u300130\u65e5\uff0c\u7b2c\u516b\u5c4a&middot;\u7075\u7738\u5927\u8d4fMorketing Summit\u5728\u4e2d\u56fd&middot;\u4e0a\u6d77\u6210\u529f\u53ec\u5f00\u3002 \u7b2c\u516b\u5c4a\u7075\u7738\u5927\u8d4f\u4ee5\u300c\u56de\u5f52\u300d\u4e3a\u4e3b\u9898\uff0c\u56f4\u7ed5\u201c\u6df1\u8015\u56fd\u5185\u5e02\u573a&middot;\u56de\u5f52\u201d\u4e0e\u201c\u653e\u773c\u5168\u7403\u6218\u7565&middot;\u672a\u6765\u201d\u4e24\u5927\u4e3b\u9898\u65e5\uff0c\u5171\u8bbe7\u4e2a\u5206\u4f1a\u573a\uff0c\u5f00\u5c55\u4e86\u4e3a\u671f\u4e24\u5929\u7684\u8bae\u7a0b\u3002\u5927\u4f1a\u805a\u96c680\u4f4d+\u5168\u7403\u8425\u9500\u5546\u4e1a\u751f\u6001\u9ad8\u7ba1\u8fdb\u884c\u4e3b\u65e8\u5206\u4eab\u548cpanel\u8ba8\u8bba\uff0c\u53c2\u4f1a\u8005\u9ad8\u8fbe2000+\u884c\u4e1a\u4ece\u4e1a\u8005\u3002 \u4e3a\u63d0\u5347\u4f18\u8d28\u4f9b\u7ed9\uff0c\u6253\u9020\u54c1\u724c\u77e9\u9635\uff0c\u51dd\u805a\u54c1\u724c\u529b\u91cf\uff0c\u201c\u7b2c\u516b\u5c4a&middot;\u7075\u7738\u5927\u8d4f Morketing Summit 2023\u201d\u4ee5\u201c\u56de\u5f52\u201d\u4e3a\u6838\u5fc3\uff0c\u9080\u8bf7\u51fa\u6d77\u3001\u65b0\u6d88\u8d39\u3001AIGC\u4e0e\u5e94\u7528\u5a31\u4e50\u3001\u6e20\u9053\u7b56\u7565\u7b49\u4e0d\u540c\u8d5b\u9053\u7684\u884c\u4e1aTop\u201c\u73a9\u5bb6\u201d\uff0c\u5e26\u6765\u7684\u6700\u4e13\u4e1a\u3001\u6700\u72ec\u5230\u3001\u6700\u591a\u5143\u5316\u7684\u884c\u4e1a\u6d1e\u5bdf\u3002 \u8425\u9500\u5546\u4e1a\u7684\u56de\u5f52 11\u670829\u65e5\uff0c\u4f5c\u4e3a\u4e3b\u529e\u65b9Morketing\u521b\u59cb\u4eba\u517cCEO\u66fe\u5de7\u5728\u6d3b\u52a8\u5f00\u5e55\u65f6\u81f4\u8f9e\uff0c\u5979\u8868\u793a\uff0c\u4eca\u5e74\u4e3b\u9898\u6e90\u4e8e\u670b\u53cb\u7684\u4e00\u53e5\u8bdd\u3002\u4ed6\u4ece\u621b\u7eb3\u56de\u6765\u544a\u8bc9\u6211\uff0c\u56fd\u5185\u7684\u8425\u9500\u5df2\u7ecf\u5377\u5230\u6781\u81f4\uff0c\u5927\u5bb6\u5e94\u8be5\u201c\u56de\u5f52\u5e38\u8bc6\u201d\u3002\u8fd9\u4e00\u53e5\u8bdd\u8ba9\u6211\u51b3\u5b9a\u4eca\u5e74\u7684\u4e3b\u9898\u662f\u201c\u56de\u5f52\u201d\u3002\u660e\u5e74\u662fMorketing\u7684\u5341\u5468\u5e74\uff0c\u6211\u4eec\u4e5f\u5728\u601d\u8003\u8981\u56de\u5f52\u4ec0\u4e48\u3002 \u7075\u7738\u5927\u8d4f\u7684\u56de\u5f52\u5305\u542b\u56db\u4e2a\u65b9\u9762\uff1a \u201c\u597d\u7684\u601d\u60f3\u201d\uff1a\u5b9d\u6d01\u6bcf\u5e74\u6765Morketing\u5927\u4f1a\u524d\uff0c\u90fd\u4f1a\u752820\u591a\u5929\u65f6\u95f4\u63a2\u8ba8\u6f14\u8bb2\u4e3b\u9898\u3002\u524d\u4e9b\u5e74\u5b9d\u6d01\u5728Morketing\u4e0a\u7684\u5206\u4eab\u6210\u4e86\u5927\u7206\u6b3e\uff0c\u5355\u7bc7\u9605\u8bfb\u91cf10\u4e07+\u3002 \u201c\u4ef7\u503c\u8fde\u63a5\u201d\uff1a\u4f01\u4e1a\u53d1\u5c55\u9700\u8981\u4e0a\u4e0b\u6e38\u7684\u4f19\u4f34\uff0c\u8fde\u63a5\u7684\u5bc6\u5ea6\u548c\u5e7f\u5ea6\u51b3\u5b9a\u4e00\u4e2a\u4f01\u4e1a\u7684\u95e8\u69db\u3002\u6211\u4eec\u5e0c\u671b\u80fd\u591f\u63d0\u4f9b\u7ed9\u4f01\u4e1a\u6216\u8005\u884c\u4e1a\u5e02\u573a\u66f4\u597d\u7684\u4ef7\u503c\u8fde\u63a5\u3002 \u201c\u8d8b\u52bf\u672a\u6765\u201d\uff1a\u9884\u89c1\u8d8b\u52bf\u624d\u80fd\u4f53\u73b0\u884c\u4e1a\u4ef7\u503c\u3002 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